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Automatically trigger Google Ads campaign adjustments based on Simplesat feedback. Latenodeβs visual editor and affordable execution pricing make optimizing ad spend based on real-time customer sentiment easier, more scalable, and cost effective.
Connect Simplesat and Google Ads in minutes with Latenode.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Simplesat, triggered by another scenario, or executed manually (for testing purposes). In most cases, Simplesat or Google Ads will be your first step. To do this, click "Choose an app," find Simplesat or Google Ads, and select the appropriate trigger to start the scenario.

Select the Simplesat node from the app selection panel on the right.

Simplesat
Click on the Simplesat node to configure it. You can modify the Simplesat URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Simplesat node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

Simplesat
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Google Ads
Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
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Google Ads
Trigger on Webhook
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Simplesat
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Iterator
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Webhook response
After configuring Simplesat, Google Ads, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Simplesat and Google Ads integration works as expected. Depending on your setup, data should flow between Simplesat and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Simplesat + Google Ads + Slack: When a new negative answer is received in Simplesat, indicating customer dissatisfaction, the automation retrieves the associated Google Ads campaign and sends a notification to a designated Slack channel, allowing for immediate review and optimization of ad campaigns.
Google Ads + Simplesat + Google Sheets: This workflow tracks ad campaign performance and customer feedback in a Google Sheet. It starts by searching for ad campaigns in Google Ads, then searches for corresponding customer responses in Simplesat. Finally, it adds the campaign name and customer feedback as a new row in a Google Sheet for performance analysis.
About Simplesat
Embed Simplesat in Latenode to automate feedback loops. Trigger surveys after key events in your workflows (e.g., support ticket close). Analyze responses, update systems, and alert teams based on satisfaction scores. Using Latenode, you ensure timely actions and reporting without manual checks.
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About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
Related categories
How can I connect my Simplesat account to Google Ads using Latenode?
To connect your Simplesat account to Google Ads on Latenode, follow these steps:
Can I automatically adjust Google Ads based on Simplesat feedback?
Yes, you can! Latenode's visual editor allows you to build custom workflows that react to Simplesat survey results, pausing underperforming ads and boosting successful campaigns based on real-time feedback.
What types of tasks can I perform by integrating Simplesat with Google Ads?
Integrating Simplesat with Google Ads allows you to perform various tasks, including:
Can I use custom JavaScript code within my Simplesat+Google Ads workflows?
Yes! Latenode lets you add custom JavaScript at any point, meaning you can transform data or add logic that isn't possible with other no-code automation tools.
Are there any limitations to the Simplesat and Google Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: