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Automatically add new LeadMagic leads to SmartSuite for streamlined CRM. Latenode’s visual editor makes it easy to customize lead workflows, while affordable pricing handles scaling, even with JavaScript logic.
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In the workspace, click the “Create New Scenario” button.

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a SmartSuite, triggered by another scenario, or executed manually (for testing purposes). In most cases, SmartSuite or LeadMagic will be your first step. To do this, click "Choose an app," find SmartSuite or LeadMagic, and select the appropriate trigger to start the scenario.

Select the SmartSuite node from the app selection panel on the right.

SmartSuite
Click on the SmartSuite node to configure it. You can modify the SmartSuite URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the SmartSuite node, select LeadMagic from the list of available apps, and choose the action you need from the list of nodes within LeadMagic.

SmartSuite
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LeadMagic
Now, click the LeadMagic node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your LeadMagic settings. Authentication allows you to use LeadMagic through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
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LeadMagic
Trigger on Webhook
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SmartSuite
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Iterator
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Webhook response
After configuring SmartSuite, LeadMagic, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking “Run once” and triggering an event to check if the SmartSuite and LeadMagic integration works as expected. Depending on your setup, data should flow between SmartSuite and LeadMagic (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
LeadMagic + SmartSuite + Slack: When a new lead is captured in LeadMagic using Profile Search, a new record is created in SmartSuite. Then, a message is sent to a specified Slack channel to notify the sales team about the new lead.
LeadMagic + SmartSuite + Google Sheets: Whenever LeadMagic captures a new lead using Profile Search, the lead details are logged in SmartSuite as a new record. The new record information is then added as a new row in a Google Sheet to summarize lead generation stats.
About SmartSuite
Use SmartSuite in Latenode to build flexible data workflows. Automate tasks like project management, CRM updates, or inventory tracking. Latenode adds custom logic, AI processing, and file handling to SmartSuite's structured data, creating scalable solutions that go beyond basic automation.
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About LeadMagic
Use LeadMagic inside Latenode to automate lead generation and outreach. Qualify leads, enrich data, and trigger personalized follow-ups based on behavior. Latenode’s visual editor makes it easy to build complex workflows, scale your outreach, and connect to other tools without code.
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How can I connect my SmartSuite account to LeadMagic using Latenode?
To connect your SmartSuite account to LeadMagic on Latenode, follow these steps:
Can I automatically qualify new LeadMagic leads in SmartSuite?
Yes, you can! Latenode's visual editor makes it easy to create workflows that automatically qualify new LeadMagic leads within SmartSuite, saving your team valuable time.
What types of tasks can I perform by integrating SmartSuite with LeadMagic?
Integrating SmartSuite with LeadMagic allows you to perform various tasks, including:
How secure is SmartSuite data transfer on Latenode's platform?
Latenode employs robust encryption and security protocols to ensure your SmartSuite data is transferred and stored securely.
Are there any limitations to the SmartSuite and LeadMagic integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: