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Automatically track Google Ads conversions from Square sales data. By using Latenode, you can easily customize your conversion tracking logic with JavaScript and scale affordably by paying only for execution time.
Connect Square and Google Ads in minutes with Latenode.
Create Square to Google Ads workflow
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Swap Apps
Square
Google Ads
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Square, triggered by another scenario, or executed manually (for testing purposes). In most cases, Square or Google Ads will be your first step. To do this, click "Choose an app," find Square or Google Ads, and select the appropriate trigger to start the scenario.

Select the Square node from the app selection panel on the right.

Square
Next, click the plus (+) icon on the Square node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

Square
β
Google Ads
Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
β
AI Anthropic Claude 3
β
Google Ads
Trigger on Webhook
β
Square
β
β
Iterator
β
Webhook response
After configuring Square, Google Ads, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Square and Google Ads integration works as expected. Depending on your setup, data should flow between Square and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Shopify + Google Ads: When a new order is placed in Shopify, find similar products in Shopify and create a Google Ads campaign for them.
Google Ads + Square + Slack: When a Google Ads campaign reaches a goal, notify team members via Slack to offer discounts on relevant products in Square.
About Square
Automate Square tasks in Latenode: sync payments with accounting, trigger fulfillment on successful transactions, and send custom invoices based on CRM data. Use visual workflows to connect Square with other apps, add logic with JS, and scale without step limits. Streamline finance operations.
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About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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How can I connect my Square account to Google Ads using Latenode?
To connect your Square account to Google Ads on Latenode, follow these steps:
Can I automatically adjust Google Ads bids based on Square sales data?
Yes, Latenode allows this! Automatically adjust bids based on real-time Square sales data to optimize ad spend and maximize ROI. Use our no-code blocks or custom JavaScript for advanced logic.
What types of tasks can I perform by integrating Square with Google Ads?
Integrating Square with Google Ads allows you to perform various tasks, including:
How does Latenode handle Square data security and privacy?
Latenode employs robust security measures, including encryption and secure authentication protocols, to protect your Square and Google Ads data. Data privacy is our priority.
Are there any limitations to the Square and Google Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: