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Automatically add leads from WhatConverts to ActiveCampaign using Latenode's visual editor. Qualify leads faster and personalize outreach, scaling your sales pipeline using JavaScript code and affordable execution-based pricing.
Connect ActiveCampaign and WhatConverts in minutes with Latenode.
Create ActiveCampaign to WhatConverts workflow
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In the workspace, click the “Create New Scenario” button.

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a ActiveCampaign, triggered by another scenario, or executed manually (for testing purposes). In most cases, ActiveCampaign or WhatConverts will be your first step. To do this, click "Choose an app," find ActiveCampaign or WhatConverts, and select the appropriate trigger to start the scenario.

Select the ActiveCampaign node from the app selection panel on the right.

ActiveCampaign
Click on the ActiveCampaign node to configure it. You can modify the ActiveCampaign URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the ActiveCampaign node, select WhatConverts from the list of available apps, and choose the action you need from the list of nodes within WhatConverts.

ActiveCampaign
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WhatConverts
Now, click the WhatConverts node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WhatConverts settings. Authentication allows you to use WhatConverts through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
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WhatConverts
Trigger on Webhook
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ActiveCampaign
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Iterator
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Webhook response
After configuring ActiveCampaign, WhatConverts, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking “Run once” and triggering an event to check if the ActiveCampaign and WhatConverts integration works as expected. Depending on your setup, data should flow between ActiveCampaign and WhatConverts (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
WhatConverts + ActiveCampaign + Slack: When a new lead is captured in WhatConverts, a contact is created or updated in ActiveCampaign. A notification is then sent to the sales team via Slack to alert them of the new lead.
WhatConverts + ActiveCampaign + Google Sheets: When a new lead is captured via WhatConverts, the contact details are updated in ActiveCampaign. Lead source data, pulled from WhatConverts, is then logged in a Google Sheet for tracking and analysis.
About ActiveCampaign
Automate ActiveCampaign tasks within Latenode for streamlined marketing. Trigger campaigns based on data from any source, not just forms. Sync contacts, segment lists, and personalize emails using Latenode’s visual editor and built-in data transformation tools. Connect to CRMs or databases for smarter, automated customer journeys without complex coding.
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About WhatConverts
Capture and analyze marketing leads in WhatConverts, then pipe data to Latenode to automate follow-ups. Qualify leads based on source & behavior using Latenode's no-code tools, triggering custom CRM updates or personalized email sequences. Scale lead management without complex coding.
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How can I connect my ActiveCampaign account to WhatConverts using Latenode?
To connect your ActiveCampaign account to WhatConverts on Latenode, follow these steps:
Can I trigger ActiveCampaign automations from new WhatConverts leads?
Yes, absolutely! Latenode's visual builder makes it simple to trigger ActiveCampaign automations when WhatConverts captures a new lead, ensuring immediate engagement.
What types of tasks can I perform by integrating ActiveCampaign with WhatConverts?
Integrating ActiveCampaign with WhatConverts allows you to perform various tasks, including:
How secure is my ActiveCampaign data when using Latenode?
Latenode employs enterprise-grade security measures, including encryption, to protect your data during transit and storage, ensuring confidentiality and integrity.
Are there any limitations to the ActiveCampaign and WhatConverts integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: