Amazon SES and Instagram for Business Integration

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Use Amazon SES to send targeted Instagram for Business follow-up messages based on user engagement. Latenode's visual editor simplifies complex conditional logic and allows scaling affordably with pay-by-execution pricing.

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Amazon SES

Instagram for Business

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Amazon SES and Instagram for Business

Create a New Scenario to Connect Amazon SES and Instagram for Business

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Amazon SES, triggered by another scenario, or executed manually (for testing purposes). In most cases, Amazon SES or Instagram for Business will be your first step. To do this, click "Choose an app," find Amazon SES or Instagram for Business, and select the appropriate trigger to start the scenario.

Add the Amazon SES Node

Select the Amazon SES node from the app selection panel on the right.

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Amazon SES

Configure the Amazon SES

Click on the Amazon SES node to configure it. You can modify the Amazon SES URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Instagram for Business Node

Next, click the plus (+) icon on the Amazon SES node, select Instagram for Business from the list of available apps, and choose the action you need from the list of nodes within Instagram for Business.

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Instagram for Business

Authenticate Instagram for Business

Now, click the Instagram for Business node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Instagram for Business settings. Authentication allows you to use Instagram for Business through Latenode.

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Configure the Amazon SES and Instagram for Business Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Instagram for Business Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Amazon SES and Instagram for Business Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Amazon SES, Instagram for Business, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Amazon SES and Instagram for Business integration works as expected. Depending on your setup, data should flow between Amazon SES and Instagram for Business (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Amazon SES and Instagram for Business

Amazon SES + Instagram for Business + Google Sheets: Track successful email campaigns. When a new verified identity is created in Amazon SES, track Instagram ad performance using media insights and log the data (impressions, reach) alongside email campaign data in a Google Sheet.

Instagram for Business + Amazon SES + Slack: Automatically notify the marketing team in Slack when new Instagram posts with high engagement are published. When a new media post is created, check if it exceeds a defined engagement threshold. If so, send an email via Amazon SES to the marketing team and a Slack message with the post details.

Amazon SES and Instagram for Business integration alternatives

About Amazon SES

Automate email sending with Amazon SES in Latenode. Send transactional emails, notifications, and marketing campaigns within your automated workflows. Use Latenode's visual editor to connect SES to other apps, add conditional logic, and handle bounces – simplifying email management and scaling your communication flows without coding.

About Instagram for Business

Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.

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FAQ Amazon SES and Instagram for Business

How can I connect my Amazon SES account to Instagram for Business using Latenode?

To connect your Amazon SES account to Instagram for Business on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Amazon SES and click on "Connect".
  • Authenticate your Amazon SES and Instagram for Business accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I send personalized offers to new Instagram followers?

Yes, you can! Latenode lets you instantly trigger personalized emails via Amazon SES when you get a new Instagram follower, increasing engagement with automated offers.

What types of tasks can I perform by integrating Amazon SES with Instagram for Business?

Integrating Amazon SES with Instagram for Business allows you to perform various tasks, including:

  • Send welcome emails to new Instagram followers via Amazon SES.
  • Notify your team via email of high-engagement Instagram posts.
  • Automatically email customers who comment on Instagram ads.
  • Create email lists from Instagram follower data, parsed via Latenode.
  • Alert support teams to negative Instagram comments via email.

Can I use Javascript with Amazon SES in Latenode?

Yes! Latenode allows custom JavaScript code to process complex data before sending emails, enabling advanced personalization and workflows.

Are there any limitations to the Amazon SES and Instagram for Business integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Instagram's API rate limits may affect high-volume workflows.
  • Amazon SES sending limits apply based on your AWS configuration.
  • Latenode requires valid API credentials for both services.

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