How to connect Bigin by Zoho CRM and Userback
Create a New Scenario to Connect Bigin by Zoho CRM and Userback
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Bigin by Zoho CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Bigin by Zoho CRM or Userback will be your first step. To do this, click "Choose an app," find Bigin by Zoho CRM or Userback, and select the appropriate trigger to start the scenario.

Add the Bigin by Zoho CRM Node
Select the Bigin by Zoho CRM node from the app selection panel on the right.


Bigin by Zoho CRM

Configure the Bigin by Zoho CRM
Click on the Bigin by Zoho CRM node to configure it. You can modify the Bigin by Zoho CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Userback Node
Next, click the plus (+) icon on the Bigin by Zoho CRM node, select Userback from the list of available apps, and choose the action you need from the list of nodes within Userback.


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Authenticate Userback
Now, click the Userback node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Userback settings. Authentication allows you to use Userback through Latenode.
Configure the Bigin by Zoho CRM and Userback Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Bigin by Zoho CRM and Userback Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Bigin by Zoho CRM, Userback, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Bigin by Zoho CRM and Userback integration works as expected. Depending on your setup, data should flow between Bigin by Zoho CRM and Userback (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Bigin by Zoho CRM and Userback
Userback + Bigin by Zoho CRM + Slack: When new feedback is created in Userback, the automation finds or creates a corresponding contact in Bigin by Zoho CRM and then sends a notification to a dedicated Slack channel.
Userback + Bigin by Zoho CRM + Zoho Cliq: When new feedback is created in Userback, the automation finds or creates a contact in Bigin by Zoho CRM. Finally, a message is sent to a Zoho Cliq channel to alert the sales team about the new feedback.
Bigin by Zoho CRM and Userback integration alternatives

About Bigin by Zoho CRM
Sync Bigin by Zoho CRM data with other apps in Latenode to automate deal pipelines. Update records, trigger custom actions, and route data based on deal stages. Use visual tools or code for tailored workflows. Automate lead nurturing, task creation, and reporting across your business without complex coding or high per-task costs.
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About Userback
Use Userback in Latenode to automate feedback loops. Collect user feedback, then trigger actions based on sentiment or keywords. Route bug reports, feature requests, and support queries directly into your workflows. Close the loop faster and with greater accuracy than standalone solutions.
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FAQ Bigin by Zoho CRM and Userback
How can I connect my Bigin by Zoho CRM account to Userback using Latenode?
To connect your Bigin by Zoho CRM account to Userback on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Bigin by Zoho CRM and click on "Connect".
- Authenticate your Bigin by Zoho CRM and Userback accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Bigin leads from new Userback feedback?
Yes, you can! Latenode lets you instantly create new Bigin leads from Userback feedback, saving time and ensuring no valuable feedback is missed for sales follow-up.
What types of tasks can I perform by integrating Bigin by Zoho CRM with Userback?
Integrating Bigin by Zoho CRM with Userback allows you to perform various tasks, including:
- Create new Bigin leads from Userback feedback submissions.
- Update Bigin contact details based on Userback responses.
- Send Userback feedback scores to Bigin as custom fields.
- Trigger Userback surveys when a Bigin deal reaches a specific stage.
- Create Bigin tasks when new negative Userback feedback is received.
HowsecureistheBiginbyZohoCRMUserbackintegrationonLatenode?
Latenode uses industry-standard security measures to protect your data and ensure secure connections between Bigin by Zoho CRM and Userback.
Are there any limitations to the Bigin by Zoho CRM and Userback integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex custom field mappings may require JavaScript code.
- Real-time data synchronization depends on API request limits.
- Historical Userback data migration to Bigin may require batch processing.