How to connect Bitbucket and Facebook Conversions
Create a New Scenario to Connect Bitbucket and Facebook Conversions
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Bitbucket, triggered by another scenario, or executed manually (for testing purposes). In most cases, Bitbucket or Facebook Conversions will be your first step. To do this, click "Choose an app," find Bitbucket or Facebook Conversions, and select the appropriate trigger to start the scenario.

Add the Bitbucket Node
Select the Bitbucket node from the app selection panel on the right.


Bitbucket

Configure the Bitbucket
Click on the Bitbucket node to configure it. You can modify the Bitbucket URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Conversions Node
Next, click the plus (+) icon on the Bitbucket node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.


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Facebook Conversions

Authenticate Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Configure the Bitbucket and Facebook Conversions Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Bitbucket and Facebook Conversions Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Facebook Conversions
Trigger on Webhook
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Bitbucket
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Webhook response

Save and Activate the Scenario
After configuring Bitbucket, Facebook Conversions, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Bitbucket and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Bitbucket and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Bitbucket and Facebook Conversions
Bitbucket + Jira + Facebook Conversions: When new code is pushed to Bitbucket, a new Jira issue is created to track the feature implementation. After the Jira issue is created, a Facebook Conversion event is sent to track the feature impact.
Facebook Conversions + Bitbucket + Slack: When a Facebook Conversion event is received, notify the development team on Slack to update the Bitbucket repository with relevant information or new features related to the conversion event.
Bitbucket and Facebook Conversions integration alternatives

About Bitbucket
Automate code deployments and issue tracking by connecting Bitbucket to Latenode. Trigger workflows on commit events, automatically update project management tools, and send notifications. Latenode provides a visual editor, affordable scaling, and custom JS nodes for complex branching and data transformation. Streamline your DevOps pipeline with flexible automation.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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See how Latenode works
FAQ Bitbucket and Facebook Conversions
How can I connect my Bitbucket account to Facebook Conversions using Latenode?
To connect your Bitbucket account to Facebook Conversions on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Bitbucket and click on "Connect".
- Authenticate your Bitbucket and Facebook Conversions accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track code deployments as Facebook Conversions events?
Yes, you can! Latenode enables this with its visual editor, triggering Facebook Conversions events upon successful Bitbucket deployments. Analyze campaign ROI based on actual code releases.
What types of tasks can I perform by integrating Bitbucket with Facebook Conversions?
Integrating Bitbucket with Facebook Conversions allows you to perform various tasks, including:
- Triggering Facebook Conversion events on new Bitbucket commits.
- Logging deployment success as custom conversion events.
- Tracking code changes linked to marketing campaigns.
- Sending Facebook Conversion data upon pull request merges.
- Analyzing conversion rates based on repository activity.
Can I filter Bitbucket events before sending data to Facebook Conversions?
Yes, Latenode's filtering allows precise control. Use JavaScript code blocks or AI to process Bitbucket data before sending to Facebook Conversions.
Are there any limitations to the Bitbucket and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Initial setup requires administrative access to both platforms.
- Complex data transformations may require JavaScript knowledge.
- Real-time data syncing depends on Bitbucket's API availability.