How to connect Businessmap and Facebook Lead Ads
Create a New Scenario to Connect Businessmap and Facebook Lead Ads
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Businessmap, triggered by another scenario, or executed manually (for testing purposes). In most cases, Businessmap or Facebook Lead Ads will be your first step. To do this, click "Choose an app," find Businessmap or Facebook Lead Ads, and select the appropriate trigger to start the scenario.

Add the Businessmap Node
Select the Businessmap node from the app selection panel on the right.


Businessmap

Configure the Businessmap
Click on the Businessmap node to configure it. You can modify the Businessmap URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Lead Ads Node
Next, click the plus (+) icon on the Businessmap node, select Facebook Lead Ads from the list of available apps, and choose the action you need from the list of nodes within Facebook Lead Ads.


Businessmap
⚙
Facebook Lead Ads

Authenticate Facebook Lead Ads
Now, click the Facebook Lead Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Lead Ads settings. Authentication allows you to use Facebook Lead Ads through Latenode.
Configure the Businessmap and Facebook Lead Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Businessmap and Facebook Lead Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Facebook Lead Ads
Trigger on Webhook
⚙

Businessmap
⚙
⚙
Iterator
⚙
Webhook response

Save and Activate the Scenario
After configuring Businessmap, Facebook Lead Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Businessmap and Facebook Lead Ads integration works as expected. Depending on your setup, data should flow between Businessmap and Facebook Lead Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Businessmap and Facebook Lead Ads
Facebook Lead Ads + Businessmap + Slack: When a new lead is submitted through Facebook Lead Ads, a new card is created in Businessmap to track the lead's progress. A notification is then sent to a designated Slack channel to alert the sales team about the new lead.
Facebook Lead Ads + Businessmap + Google Sheets: Upon receiving a new lead from Facebook Lead Ads, this automation creates a new card in Businessmap and logs the lead's details into a Google Sheet for record-keeping and analysis.
Businessmap and Facebook Lead Ads integration alternatives

About Businessmap
Use Businessmap in Latenode to automate project tracking and team workflows. Update cards, trigger actions based on status changes, and sync data with other apps. Latenode adds no-code AI, custom logic, and scalable execution. Automate beyond basic integrations and build end-to-end processes visually.
Similar apps
Related categories
About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
Related categories
See how Latenode works
FAQ Businessmap and Facebook Lead Ads
How can I connect my Businessmap account to Facebook Lead Ads using Latenode?
To connect your Businessmap account to Facebook Lead Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Businessmap and click on "Connect".
- Authenticate your Businessmap and Facebook Lead Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Businessmap cards from new Facebook leads?
Yes, you can! Latenode's visual editor allows you to map lead data to Businessmap cards, ensuring immediate task creation and efficient lead management.
What types of tasks can I perform by integrating Businessmap with Facebook Lead Ads?
Integrating Businessmap with Facebook Lead Ads allows you to perform various tasks, including:
- Create new Businessmap cards from new Facebook Lead Ads submissions.
- Update existing Businessmap cards when a Facebook lead updates their info.
- Send notifications to your team when a high-value lead is captured.
- Analyze lead data in Businessmap to optimize Facebook Lead Ads campaigns.
- Automatically assign leads to specific team members based on lead criteria.
Can I use JavaScript code to transform data between the apps?
Yes! Latenode supports JavaScript code blocks, so you can modify data formats and enhance data accuracy.
Are there any limitations to the Businessmap and Facebook Lead Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time updates depend on Facebook Lead Ads API polling intervals.
- Complex data transformations may require advanced JavaScript knowledge.
- Integration depends on the availability of Businessmap and Facebook APIs.