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Automatically enrich Cal.com bookings with lead data from Serper using Latenode. Leverage no-code nodes, JavaScript functions and affordable execution pricing to build smarter, data-driven sales and marketing automations.
Connect Cal.com and Serper in minutes with Latenode.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Cal.com, triggered by another scenario, or executed manually (for testing purposes). In most cases, Cal.com or Serper will be your first step. To do this, click "Choose an app," find Cal.com or Serper, and select the appropriate trigger to start the scenario.

Select the Cal.com node from the app selection panel on the right.

Cal.com
Next, click the plus (+) icon on the Cal.com node, select Serper from the list of available apps, and choose the action you need from the list of nodes within Serper.

Cal.com
β
Serper
Now, click the Serper node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Serper settings. Authentication allows you to use Serper through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
β
AI Anthropic Claude 3
β
Serper
Trigger on Webhook
β
Cal.com
β
β
Iterator
β
Webhook response
After configuring Cal.com, Serper, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Cal.com and Serper integration works as expected. Depending on your setup, data should flow between Cal.com and Serper (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Cal.com + Serper + Google Sheets: When a new booking event occurs in Cal.com, the event topic is extracted and used as a search query in Serper. The resulting search data is then added as a new row in a Google Sheets spreadsheet.
Serper + Cal.com + Slack: When Serper detects a Google Search, a Cal.com meeting is scheduled, and a notification with the meeting details is sent to a Slack channel.
About Cal.com
Embed Cal.com in Latenode to automate meeting scheduling. Trigger flows based on booking events: send follow-up emails, update CRMs, or generate reports. Latenode adds advanced logic, data manipulation, and integrations Cal.com lacks natively, creating flexible, scalable scheduling workflows.
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About Serper
Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.
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How can I connect my Cal.com account to Serper using Latenode?
To connect your Cal.com account to Serper on Latenode, follow these steps:
Can I automatically update SEO reports based on new Cal.com bookings?
Yes, with Latenode! Trigger Serper keyword rank checks after each new Cal.com booking and automatically update performance reports. Use visual blocks or JavaScript for complex transformations.
What types of tasks can I perform by integrating Cal.com with Serper?
Integrating Cal.com with Serper allows you to perform various tasks, including:
HowsecureistheCal.comintegrationonLatenode?
Latenode employs industry-standard security measures, including encryption, secure authentication, and regular audits to protect your Cal.com and Serper data.
Are there any limitations to the Cal.com and Serper integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: