How to connect Facebook Ads Campaign Management and Mixpanel
Create a New Scenario to Connect Facebook Ads Campaign Management and Mixpanel
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Ads Campaign Management, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Ads Campaign Management or Mixpanel will be your first step. To do this, click "Choose an app," find Facebook Ads Campaign Management or Mixpanel, and select the appropriate trigger to start the scenario.

Add the Facebook Ads Campaign Management Node
Select the Facebook Ads Campaign Management node from the app selection panel on the right.

Facebook Ads Campaign Management
Configure the Facebook Ads Campaign Management
Click on the Facebook Ads Campaign Management node to configure it. You can modify the Facebook Ads Campaign Management URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Mixpanel Node
Next, click the plus (+) icon on the Facebook Ads Campaign Management node, select Mixpanel from the list of available apps, and choose the action you need from the list of nodes within Mixpanel.

Facebook Ads Campaign Management
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Mixpanel

Authenticate Mixpanel
Now, click the Mixpanel node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mixpanel settings. Authentication allows you to use Mixpanel through Latenode.
Configure the Facebook Ads Campaign Management and Mixpanel Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Ads Campaign Management and Mixpanel Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Mixpanel
Trigger on Webhook
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Facebook Ads Campaign Management
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Facebook Ads Campaign Management, Mixpanel, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Ads Campaign Management and Mixpanel integration works as expected. Depending on your setup, data should flow between Facebook Ads Campaign Management and Mixpanel (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Ads Campaign Management and Mixpanel
Facebook Ads Campaign Management + Mixpanel + Slack: When a new ad is created in Facebook Ads, track an event in Mixpanel to monitor its performance. If the event indicates a high-performing ad based on predefined Mixpanel data, send a notification to the marketing team in Slack.
Mixpanel + Facebook Ads Campaign Management + Google Sheets: When a Mixpanel event occurs, retrieve associated Facebook Ads campaign data. Log both the Mixpanel event details and the corresponding campaign information into a Google Sheet for comprehensive performance analysis.
Facebook Ads Campaign Management and Mixpanel integration alternatives
About Facebook Ads Campaign Management
Automate Facebook Ads in Latenode. Track performance, adjust budgets, and update campaigns based on real-time data from your CRM or analytics. Stop manual updates: trigger ad changes from Latenode workflows. Connect ad data to other apps, like Google Sheets, for unified reporting. Scale ad management without complex code.
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About Mixpanel
Use Mixpanel in Latenode to automate event tracking and user segmentation. Send data to Mixpanel from any Latenode workflow or trigger actions based on Mixpanel insights. Identify trends and automate responses without manual exports. Integrate Mixpanel with other apps for a 360° view of your users, all visually configured and easily maintained.
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FAQ Facebook Ads Campaign Management and Mixpanel
How can I connect my Facebook Ads Campaign Management account to Mixpanel using Latenode?
To connect your Facebook Ads Campaign Management account to Mixpanel on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Ads Campaign Management and click on "Connect".
- Authenticate your Facebook Ads Campaign Management and Mixpanel accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track ad spend vs. user conversion?
Yes, track ad spend vs. user conversion by connecting Facebook Ads Campaign Management to Mixpanel in Latenode. Latenode’s flexibility lets you deeply analyze ROI with custom metrics and no-code transformations.
What types of tasks can I perform by integrating Facebook Ads Campaign Management with Mixpanel?
Integrating Facebook Ads Campaign Management with Mixpanel allows you to perform various tasks, including:
- Automatically send Facebook Ads leads as new users in Mixpanel.
- Update Mixpanel user profiles with Facebook Ads campaign data.
- Track the cost per acquisition for users from specific ad sets.
- Trigger personalized in-app messages based on ad interaction.
- Analyze ad campaign performance against user behavior segments.
How do I analyze Facebook Ads data in Mixpanel using Latenode?
Use Latenode’s visual editor and Javascript blocks to transform Facebook Ads data, then send it to Mixpanel for deep behavioral analysis and segmentation.
Are there any limitations to the Facebook Ads Campaign Management and Mixpanel integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data import from Facebook Ads to Mixpanel may require custom scripting.
- Real-time data synchronization is subject to Facebook Ads API rate limits.
- Complex data transformations may require some JavaScript knowledge.