How to connect Facebook Conversions and Brilliant Directories
Create a New Scenario to Connect Facebook Conversions and Brilliant Directories
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Brilliant Directories will be your first step. To do this, click "Choose an app," find Facebook Conversions or Brilliant Directories, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Brilliant Directories Node
Next, click the plus (+) icon on the Facebook Conversions node, select Brilliant Directories from the list of available apps, and choose the action you need from the list of nodes within Brilliant Directories.

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Brilliant Directories
Authenticate Brilliant Directories
Now, click the Brilliant Directories node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Brilliant Directories settings. Authentication allows you to use Brilliant Directories through Latenode.
Configure the Facebook Conversions and Brilliant Directories Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Brilliant Directories Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Brilliant Directories
Trigger on Webhook
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Facebook Conversions
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook Conversions, Brilliant Directories, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and Brilliant Directories integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Brilliant Directories (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and Brilliant Directories
Brilliant Directories + Facebook Conversions + Google Sheets: When a new user registers on Brilliant Directories, a conversion event is sent to Facebook Conversions for ad tracking. The new user's information is also added to a Google Sheet for record-keeping and analysis.
Brilliant Directories + Facebook Conversions + Mailchimp: When a new user registers on Brilliant Directories, their data is sent to Facebook Conversions to create a retargeting audience. They are also automatically added to a Mailchimp list for email marketing.
Facebook Conversions and Brilliant Directories integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Brilliant Directories
Orchestrate Brilliant Directories data within Latenode to automate member management and content workflows. Sync directory listings with CRMs, trigger email sequences based on membership changes, or automate content moderation. Extend directory features with Latenode's AI tools and custom JavaScript actions.
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FAQ Facebook Conversions and Brilliant Directories
How can I connect my Facebook Conversions account to Brilliant Directories using Latenode?
To connect your Facebook Conversions account to Brilliant Directories on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and Brilliant Directories accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track lead ad conversions inside Brilliant Directories?
Yes, you can! Latenode allows you to seamlessly send Facebook Conversions data to Brilliant Directories, updating member profiles and triggering automated follow-ups. Track ROI effortlessly.
What types of tasks can I perform by integrating Facebook Conversions with Brilliant Directories?
Integrating Facebook Conversions with Brilliant Directories allows you to perform various tasks, including:
- Automatically update member profiles based on Facebook lead ad submissions.
- Trigger personalized email sequences in Brilliant Directories for new leads.
- Segment Brilliant Directories members based on Facebook ad engagement data.
- Create custom audiences in Facebook based on Brilliant Directories member data.
- Measure the ROI of Facebook ad campaigns within Brilliant Directories reporting.
How do I handle pixel ID errors in Facebook Conversions on Latenode?
Ensure your Facebook Pixel ID is correctly configured in both Facebook Conversions and Latenode. Use Latenode's error logging for debugging.
Are there any limitations to the Facebook Conversions and Brilliant Directories integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data transfer depends on the API rate limits of both platforms.
- Complex data transformations might require JavaScript coding within Latenode.
- Historical data migration requires a separate, potentially time-consuming workflow.