Facebook Conversions and NeverBounce Integration

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Automatically cleanse lead data with NeverBounce before sending to Facebook Conversions. Latenode's visual editor makes it easy to ensure higher quality Facebook audiences and lower ad costs, all while scaling affordably.

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Facebook Conversions

NeverBounce

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Facebook Conversions and NeverBounce

Create a New Scenario to Connect Facebook Conversions and NeverBounce

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or NeverBounce will be your first step. To do this, click "Choose an app," find Facebook Conversions or NeverBounce, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node

Select the Facebook Conversions node from the app selection panel on the right.

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Facebook Conversions

Configure the Facebook Conversions

Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Facebook Conversions

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Connect Facebook Conversions

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Run node once

Add the NeverBounce Node

Next, click the plus (+) icon on the Facebook Conversions node, select NeverBounce from the list of available apps, and choose the action you need from the list of nodes within NeverBounce.

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Facebook Conversions

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NeverBounce

Authenticate NeverBounce

Now, click the NeverBounce node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your NeverBounce settings. Authentication allows you to use NeverBounce through Latenode.

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Facebook Conversions

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Configure the Facebook Conversions and NeverBounce Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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NeverBounce Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Facebook Conversions and NeverBounce Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Facebook Conversions, NeverBounce, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and NeverBounce integration works as expected. Depending on your setup, data should flow between Facebook Conversions and NeverBounce (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Facebook Conversions and NeverBounce

Facebook Conversions + NeverBounce + Google Sheets: When a new lead is captured via Facebook Conversions, NeverBounce verifies the lead's email address. The validated email and associated data are then added as a new row in a Google Sheet for clean lead tracking.

NeverBounce + Facebook Conversions + Mailchimp: Before adding a subscriber to a Facebook Conversions audience and Mailchimp, NeverBounce verifies the email address. A verified subscriber is then added/updated in Mailchimp and added to a Facebook Conversions audience.

Facebook Conversions and NeverBounce integration alternatives

About Facebook Conversions

Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.

About NeverBounce

Use NeverBounce in Latenode to automatically verify email addresses, reducing bounces & improving deliverability. Integrate it into your lead generation or marketing automation flows to validate contacts in real time. Combine with other apps; scale your data quality efforts visually, and save on wasted sends.

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FAQ Facebook Conversions and NeverBounce

How can I connect my Facebook Conversions account to NeverBounce using Latenode?

To connect your Facebook Conversions account to NeverBounce on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Facebook Conversions and click on "Connect".
  • Authenticate your Facebook Conversions and NeverBounce accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I validate leads from Facebook before adding them?

Yes, you can! Latenode lets you automate lead validation, ensuring higher quality data. This reduces wasted ad spend and improves conversion rates, using no-code or advanced JavaScript functions.

What types of tasks can I perform by integrating Facebook Conversions with NeverBounce?

Integrating Facebook Conversions with NeverBounce allows you to perform various tasks, including:

  • Automatically verifying email addresses collected via Facebook Lead Ads.
  • Filtering out invalid or risky email addresses before sending conversion data.
  • Enriching Facebook Conversions data with NeverBounce's email validation results.
  • Creating custom audiences in Facebook based on email deliverability scores.
  • Triggering alerts for suspicious or invalid lead submissions in real-time.

Can I use JavaScript to transform data between these apps?

Yes, Latenode allows you to use JavaScript code blocks to transform and manipulate data, providing complete flexibility for advanced integrations.

Are there any limitations to the Facebook Conversions and NeverBounce integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • NeverBounce usage is subject to their rate limits and pricing.
  • Facebook Conversions API has limitations on data volume and frequency.
  • Complex JavaScript transformations may require advanced coding skills.

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