How to connect Ghost and Sendgrid
Create a New Scenario to Connect Ghost and Sendgrid
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Ghost, triggered by another scenario, or executed manually (for testing purposes). In most cases, Ghost or Sendgrid will be your first step. To do this, click "Choose an app," find Ghost or Sendgrid, and select the appropriate trigger to start the scenario.

Add the Ghost Node
Select the Ghost node from the app selection panel on the right.


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Add the Sendgrid Node
Next, click the plus (+) icon on the Ghost node, select Sendgrid from the list of available apps, and choose the action you need from the list of nodes within Sendgrid.


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Authenticate Sendgrid
Now, click the Sendgrid node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Sendgrid settings. Authentication allows you to use Sendgrid through Latenode.
Configure the Ghost and Sendgrid Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Ghost and Sendgrid Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Ghost, Sendgrid, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Ghost and Sendgrid integration works as expected. Depending on your setup, data should flow between Ghost and Sendgrid (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Ghost and Sendgrid
Ghost + Sendgrid + Slack: When a new post is published on Ghost, an email newsletter is sent via Sendgrid to the subscribers. A notification is sent to a designated Slack channel to inform the team about the new post.
Sendgrid + Ghost + Slack: Monitors Sendgrid campaign performance. When a campaign is sent, it creates a post on Ghost to capture performance metrics. A celebratory message is sent to a Slack channel upon completion.
Ghost and Sendgrid integration alternatives

About Ghost
Integrate Ghost with Latenode to automate content workflows. Automatically publish new posts, manage member data, or trigger email campaigns. Use Latenode's visual editor and flexible nodes to build custom workflows around Ghost, bypassing manual tasks and scaling content operations without code. Connect Ghost to other apps to streamline your publishing process.
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About Sendgrid
Use Sendgrid in Latenode to automate email sending within larger workflows. Trigger emails based on events in other apps, personalize content with data transformations, and track results. Latenode simplifies complex email automations without code and scales affordably, letting you focus on strategy, not limits.
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See how Latenode works
FAQ Ghost and Sendgrid
How can I connect my Ghost account to Sendgrid using Latenode?
To connect your Ghost account to Sendgrid on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Ghost and click on "Connect".
- Authenticate your Ghost and Sendgrid accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I send personalized welcome emails to new Ghost subscribers?
Yes, you can! Latenode lets you trigger Sendgrid emails when someone subscribes to Ghost, including customized content. Automate the entire workflow visually.
What types of tasks can I perform by integrating Ghost with Sendgrid?
Integrating Ghost with Sendgrid allows you to perform various tasks, including:
- Automatically sending newsletters to Ghost members via Sendgrid.
- Triggering email sequences for new Ghost subscribers.
- Adding new Ghost subscribers to specific Sendgrid contact lists.
- Sending transactional emails through Sendgrid based on Ghost actions.
- Tracking email engagement from Sendgrid within your Ghost analytics.
How do I handle bounced emails from Sendgrid in Ghost using Latenode?
Latenode can monitor Sendgrid for bounces and automatically unsubscribe those addresses from your Ghost mailing list, keeping lists clean.
Are there any limitations to the Ghost and Sendgrid integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex email template design requires HTML knowledge in Sendgrid.
- Rate limits of both Ghost and Sendgrid can impact large-scale automations.
- Advanced segmentation in Sendgrid might require custom coding.