How to connect Google Cloud Pub\Sub and Close CRM
Create a New Scenario to Connect Google Cloud Pub\Sub and Close CRM
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Cloud Pub\Sub, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Cloud Pub\Sub or Close CRM will be your first step. To do this, click "Choose an app," find Google Cloud Pub\Sub or Close CRM, and select the appropriate trigger to start the scenario.

Add the Google Cloud Pub\Sub Node
Select the Google Cloud Pub\Sub node from the app selection panel on the right.


Google Cloud Pub\Sub

Configure the Google Cloud Pub\Sub
Click on the Google Cloud Pub\Sub node to configure it. You can modify the Google Cloud Pub\Sub URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Close CRM Node
Next, click the plus (+) icon on the Google Cloud Pub\Sub node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.


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Close CRM

Authenticate Close CRM
Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.
Configure the Google Cloud Pub\Sub and Close CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Cloud Pub\Sub and Close CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Close CRM
Trigger on Webhook
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Save and Activate the Scenario
After configuring Google Cloud Pub\Sub, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Cloud Pub\Sub and Close CRM integration works as expected. Depending on your setup, data should flow between Google Cloud Pub\Sub and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Cloud Pub\Sub and Close CRM
Close CRM + Google Sheets: When a new lead is created in Close CRM, the lead's information is added as a new row in a Google Sheets spreadsheet for tracking and analysis.
Close CRM + Slack: When a lead's status is changed in Close CRM, a message is sent to a Slack channel to notify the team of the update.
Google Cloud Pub\Sub and Close CRM integration alternatives

About Google Cloud Pub\Sub
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About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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FAQ Google Cloud Pub\Sub and Close CRM
How can I connect my Google Cloud Pub\Sub account to Close CRM using Latenode?
To connect your Google Cloud Pub\Sub account to Close CRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Cloud Pub\Sub and click on "Connect".
- Authenticate your Google Cloud Pub\Sub and Close CRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger Close CRM tasks from Pub\Sub messages?
Yes, you can! Latenode allows triggering Close CRM actions directly from Google Cloud Pub\Sub messages, streamlining lead management and ensuring instant response using visual flow design and data transformation.
What types of tasks can I perform by integrating Google Cloud Pub\Sub with Close CRM?
Integrating Google Cloud Pub\Sub with Close CRM allows you to perform various tasks, including:
- Create new leads in Close CRM from Google Cloud Pub\Sub message data.
- Update existing contact details in Close CRM based on Pub\Sub events.
- Trigger automated email sequences in Close CRM via Pub\Sub notifications.
- Log activities in Close CRM when specific Pub\Sub messages are received.
- Send summaries of Pub\Sub data to Close CRM as opportunity notes.
How does Latenode handle Pub\Sub message format conversions?
Latenode provides visual tools and Javascript code blocks to transform Pub\Sub message formats to seamlessly match Close CRM's data requirements.
Are there any limitations to the Google Cloud Pub\Sub and Close CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require custom JavaScript coding.
- Real-time synchronization depends on the Pub/Sub message delivery speed.
- Bulk data imports to Close CRM are subject to Close CRM's API limits.