Google Cloud Pub\Sub and Google Ads Integration

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Automatically trigger Google Ads campaigns from Google Cloud Pub\Sub messages. Latenode simplifies real-time ad management with no-code logic, custom code options, and affordable execution-based pricing.

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Google Cloud Pub\Sub

Google Ads

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Cloud Pub\Sub and Google Ads

Create a New Scenario to Connect Google Cloud Pub\Sub and Google Ads

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Cloud Pub\Sub, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Cloud Pub\Sub or Google Ads will be your first step. To do this, click "Choose an app," find Google Cloud Pub\Sub or Google Ads, and select the appropriate trigger to start the scenario.

Add the Google Cloud Pub\Sub Node

Select the Google Cloud Pub\Sub node from the app selection panel on the right.

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Configure the Google Cloud Pub\Sub

Click on the Google Cloud Pub\Sub node to configure it. You can modify the Google Cloud Pub\Sub URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Google Ads Node

Next, click the plus (+) icon on the Google Cloud Pub\Sub node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

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Authenticate Google Ads

Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.

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Configure the Google Cloud Pub\Sub and Google Ads Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Google Cloud Pub\Sub and Google Ads Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Cloud Pub\Sub, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Cloud Pub\Sub and Google Ads integration works as expected. Depending on your setup, data should flow between Google Cloud Pub\Sub and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Cloud Pub\Sub and Google Ads

Google Cloud Pub\Sub + Google Ads + Google Sheets: Monitor Google Cloud Pub/Sub for ad campaign performance updates. When a message is received, log the changes by searching for the campaign in Google Ads and then update the corresponding results in a Google Sheet.

Google Cloud Pub\Sub + Google Ads + Slack: Monitor Google Cloud Pub/Sub for ad performance anomalies. Upon receiving an alert message, search for the corresponding ad campaign in Google Ads and then send a message to a designated Slack channel to notify the marketing team.

Google Cloud Pub\Sub and Google Ads integration alternatives

About Google Cloud Pub\Sub

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About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

See how Latenode works

FAQ Google Cloud Pub\Sub and Google Ads

How can I connect my Google Cloud Pub\Sub account to Google Ads using Latenode?

To connect your Google Cloud Pub\Sub account to Google Ads on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Cloud Pub\Sub and click on "Connect".
  • Authenticate your Google Cloud Pub\Sub and Google Ads accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automate ad campaign adjustments based on Pub/Sub topic messages?

Yes, you can! Latenode lets you trigger Google Ads changes from Pub/Sub messages. This real-time automation saves time and improves ad performance via instant reactions to data streams.

What types of tasks can I perform by integrating Google Cloud Pub\Sub with Google Ads?

Integrating Google Cloud Pub\Sub with Google Ads allows you to perform various tasks, including:

  • Automatically pausing ads based on real-time inventory updates.
  • Adjusting bids dynamically based on user sentiment analysis from Pub/Sub.
  • Creating targeted ad campaigns triggered by specific Pub/Sub event data.
  • Updating ad copy in real-time based on breaking news reported via Pub/Sub.
  • Scaling ad spend automatically when product demand surges, signaled by Pub/Sub.

HowdoesLatenodehandleerrorhandlingwithGoogleCloudPub/Submessages?

Latenode provides robust error handling. Configure retry policies and error queues to ensure reliable message processing from Google Cloud Pub/Sub.

Are there any limitations to the Google Cloud Pub\Sub and Google Ads integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Message size limits in Google Cloud Pub/Sub may affect large data transfers.
  • Google Ads API rate limits can impact the frequency of ad updates.
  • Complex transformations may require JavaScript knowledge within Latenode.

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