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Sync Google contacts with Google Analytics to track user behavior. Latenode's visual editor simplifies complex data flows, letting you customize reports using JavaScript, and scale your automation affordably.
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Google contacts
Google Analytics
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Create a New Scenario to Connect Google contacts and Google Analytics
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google contacts, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google contacts or Google Analytics will be your first step. To do this, click "Choose an app," find Google contacts or Google Analytics, and select the appropriate trigger to start the scenario.
Add the Google contacts Node
Select the Google contacts node from the app selection panel on the right.
Google contacts
Configure the Google contacts
Click on the Google contacts node to configure it. You can modify the Google contacts URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Analytics Node
Next, click the plus (+) icon on the Google contacts node, select Google Analytics from the list of available apps, and choose the action you need from the list of nodes within Google Analytics.
Google contacts
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Google Analytics
Authenticate Google Analytics
Now, click the Google Analytics node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Analytics settings. Authentication allows you to use Google Analytics through Latenode.
Configure the Google contacts and Google Analytics Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google contacts and Google Analytics Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Google Analytics
Trigger on Webhook
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Google contacts
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Google contacts, Google Analytics, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google contacts and Google Analytics integration works as expected. Depending on your setup, data should flow between Google contacts and Google Analytics (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Google Contacts + Google Analytics + Google Sheets: When a new contact is created in Google Contacts, this automation fetches engagement metrics from Google Analytics and updates a Google Sheet with the contact's information and their engagement data.
Google Analytics + Google Contacts + Slack: When a key event is triggered in Google Analytics, find the user by their email in Google Contacts and send a Slack message to a specific channel, alerting the sales team about the lead activity and providing contact information.
About Google contacts
Sync Google Contacts with Latenode to automate contact management. Update records, trigger follow-ups, or enrich profiles based on events in other apps. Avoid manual data entry; use Latenode’s visual builder to create flows that sync contacts across your marketing and sales tools, adding custom logic without coding.
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About Google Analytics
Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.
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Connect Google contacts and Google Analytics in minutes with Latenode.
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How can I connect my Google contacts account to Google Analytics using Latenode?
To connect your Google contacts account to Google Analytics on Latenode, follow these steps:
Can I track contact source effectiveness via analytics?
Yes, you can! Latenode allows you to automatically send contact source data to Google Analytics, providing insights into lead generation effectiveness. Get data, fast.
What types of tasks can I perform by integrating Google contacts with Google Analytics?
Integrating Google contacts with Google Analytics allows you to perform various tasks, including:
Can I update contact properties directly from Google Analytics events?
Yes! Latenode lets you trigger contact updates based on analytics, enabling dynamic contact profiles, fast. Use no-code or JavaScript.
Are there any limitations to the Google contacts and Google Analytics integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: