How to connect Google Forms and Drip
Create a New Scenario to Connect Google Forms and Drip
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Forms, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Forms or Drip will be your first step. To do this, click "Choose an app," find Google Forms or Drip, and select the appropriate trigger to start the scenario.

Add the Google Forms Node
Select the Google Forms node from the app selection panel on the right.

Google Forms
Configure the Google Forms
Click on the Google Forms node to configure it. You can modify the Google Forms URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Drip Node
Next, click the plus (+) icon on the Google Forms node, select Drip from the list of available apps, and choose the action you need from the list of nodes within Drip.

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Authenticate Drip
Now, click the Drip node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Drip settings. Authentication allows you to use Drip through Latenode.
Configure the Google Forms and Drip Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Forms and Drip Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Google Forms, Drip, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Forms and Drip integration works as expected. Depending on your setup, data should flow between Google Forms and Drip (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Forms and Drip
Google Forms + Drip + Google Sheets: When a new response is submitted in Google Forms, the respondent's email is used to create or update a subscriber in Drip. The entire response data is then added as a new row in Google Sheets for record-keeping and analysis.
Drip + Google Forms + Slack: When a new subscriber is added to Drip, send them a Google Forms survey via direct message in Slack. When the survey is submitted, post the results to a designated Slack channel.
Google Forms and Drip integration alternatives
About Google Forms
Capture form data in Latenode to automate follow-ups or updates. Skip manual data entry; trigger workflows from new submissions to update databases, send emails, or create tasks in project management tools. Connect to 1000+ apps and use AI to process results without code.
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About Drip
Use Drip in Latenode for automated marketing workflows. Sync customer data, trigger personalized email campaigns based on events, and analyze results. Scale your email marketing by connecting Drip to other apps in Latenode via visual flows. Benefit from advanced logic and data transformations to precisely target your audience.
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See how Latenode works
FAQ Google Forms and Drip
How can I connect my Google Forms account to Drip using Latenode?
To connect your Google Forms account to Drip on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Forms and click on "Connect".
- Authenticate your Google Forms and Drip accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I add new form respondents to Drip automatically?
Yes, you can! Latenode automates adding new Google Forms submissions as subscribers in Drip. Use our visual editor to easily trigger Drip actions without coding, enhancing lead capture and nurturing.
What types of tasks can I perform by integrating Google Forms with Drip?
Integrating Google Forms with Drip allows you to perform various tasks, including:
- Add new Google Forms respondents to a specific Drip campaign.
- Tag respondents in Drip based on their form answers.
- Update subscriber information in Drip from form submissions.
- Send personalized email sequences in Drip after form completion.
- Segment Drip subscribers based on Google Forms data.
How do I handle conditional logic based on form responses?
Latenode's visual editor lets you create complex conditional workflows. Branch your automation based on Google Forms answers, tailoring Drip actions accordingly.
Are there any limitations to the Google Forms and Drip integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Google Forms and Drip may affect performance at scale.
- Complex form structures might require advanced configuration in Latenode.
- Changes to form fields or Drip custom fields require workflow updates.