How to connect HeyGen and Close CRM
Create a New Scenario to Connect HeyGen and Close CRM
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HeyGen, triggered by another scenario, or executed manually (for testing purposes). In most cases, HeyGen or Close CRM will be your first step. To do this, click "Choose an app," find HeyGen or Close CRM, and select the appropriate trigger to start the scenario.

Add the HeyGen Node
Select the HeyGen node from the app selection panel on the right.


HeyGen

Add the Close CRM Node
Next, click the plus (+) icon on the HeyGen node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.


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Close CRM

Authenticate Close CRM
Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.
Configure the HeyGen and Close CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HeyGen and Close CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Close CRM
Trigger on Webhook
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HeyGen
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring HeyGen, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HeyGen and Close CRM integration works as expected. Depending on your setup, data should flow between HeyGen and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect HeyGen and Close CRM
Close CRM + HeyGen + Slack: When a new lead is created in Close CRM, a personalized video introduction is generated in HeyGen using a template, and a notification with the video details is sent to a designated Slack channel.
Close CRM + HeyGen + Gmail: When a deal closes in Close CRM, a thank you video is created using HeyGen and automatically sent to the customer via Gmail.
HeyGen and Close CRM integration alternatives

About HeyGen
Use HeyGen in Latenode to automate personalized video creation. Generate videos from data (CRM leads, spreadsheets) and auto-post to social media or send via email. Create scalable workflows without code, use JS for fine-tuning, and track versions to manage video assets efficiently.
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About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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See how Latenode works
FAQ HeyGen and Close CRM
How can I connect my HeyGen account to Close CRM using Latenode?
To connect your HeyGen account to Close CRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select HeyGen and click on "Connect".
- Authenticate your HeyGen and Close CRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Close CRM leads with HeyGen video views?
Yes, you can! Latenode's visual editor makes it easy. Trigger updates in Close CRM based on HeyGen video analytics, enhancing lead intelligence and personalization.
What types of tasks can I perform by integrating HeyGen with Close CRM?
Integrating HeyGen with Close CRM allows you to perform various tasks, including:
- Create new Close CRM leads from HeyGen video form submissions.
- Update Close CRM contact details when HeyGen profile information changes.
- Trigger personalized HeyGen video messages upon new Close CRM deal creation.
- Log HeyGen video engagement metrics as activities in Close CRM.
- Send internal notifications when leads interact with HeyGen video content.
How easy is it to customize HeyGen video triggers?
Latenode offers no-code tools and JavaScript code blocks for granular control over HeyGen triggers. Tailor videos based on Close CRM data.
Are there any limitations to the HeyGen and Close CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on the HeyGen and Close CRM API limits.
- Complex video branching logic may require custom JavaScript coding.
- Historical HeyGen data before integration setup is not automatically synced.