How to connect Instagram for Business and Zoho Inventory
Create a New Scenario to Connect Instagram for Business and Zoho Inventory
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Zoho Inventory will be your first step. To do this, click "Choose an app," find Instagram for Business or Zoho Inventory, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zoho Inventory Node
Next, click the plus (+) icon on the Instagram for Business node, select Zoho Inventory from the list of available apps, and choose the action you need from the list of nodes within Zoho Inventory.

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Zoho Inventory

Authenticate Zoho Inventory
Now, click the Zoho Inventory node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zoho Inventory settings. Authentication allows you to use Zoho Inventory through Latenode.
Configure the Instagram for Business and Zoho Inventory Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Zoho Inventory Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Zoho Inventory
Trigger on Webhook
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Instagram for Business
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Instagram for Business, Zoho Inventory, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Zoho Inventory integration works as expected. Depending on your setup, data should flow between Instagram for Business and Zoho Inventory (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Zoho Inventory
Instagram for Business + Zoho Inventory + Shopify: When new media is posted on Instagram featuring a product, find the product in Zoho Inventory. If the product is found, update the product's inventory levels in Shopify to reflect the current stock levels in Zoho Inventory.
Zoho Inventory + Instagram for Business + Slack: When a new item is created in Zoho Inventory with low stock, automatically create a promotional photo post on Instagram for Business and send a notification to the marketing team on Slack.
Instagram for Business and Zoho Inventory integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Zoho Inventory
Connect Zoho Inventory to Latenode and automate stock updates across platforms. Track orders, manage product levels, and trigger alerts when items run low, all within visual workflows. Enhance inventory visibility by integrating sales data from multiple sources using Latenode's AI-powered data transformation tools.
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FAQ Instagram for Business and Zoho Inventory
How can I connect my Instagram for Business account to Zoho Inventory using Latenode?
To connect your Instagram for Business account to Zoho Inventory on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Zoho Inventory accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track Instagram sales in Zoho Inventory?
Yes, you can! Latenode automates sales tracking, creating inventory entries from Instagram orders. Get real-time stock updates and improve order fulfillment instantly.
What types of tasks can I perform by integrating Instagram for Business with Zoho Inventory?
Integrating Instagram for Business with Zoho Inventory allows you to perform various tasks, including:
- Automatically creating Zoho Inventory items from new Instagram product posts.
- Updating product stock levels in Zoho Inventory based on Instagram sales.
- Generating sales reports in Zoho Inventory from Instagram ad campaigns.
- Triggering low-stock alerts in Zoho Inventory when Instagram sales spike.
- Sending order confirmation messages via Instagram DM based on Zoho Inventory status.
How secure is my Instagram for Business data in Latenode integrations?
Latenode uses advanced encryption and secure authentication to protect your Instagram for Business data during integration workflows.
Are there any limitations to the Instagram for Business and Zoho Inventory integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration from Instagram to Zoho Inventory is not fully automated.
- Custom field mapping may require JavaScript for advanced data transformations.
- Instagram API rate limits may affect the frequency of data synchronization.