Instantly and Omnisend Integration

90% cheaper with Latenode

AI agent that builds your workflows for you

Hundreds of apps to connect

Connect Instantly with Omnisend to automate lead nurturing campaigns. Latenode’s visual editor makes it easier to trigger personalized email sequences based on lead activity, customizing each touchpoint with JavaScript and scaling affordably.

Swap Apps

Instantly

Omnisend

Step 1: Choose a Trigger

Step 2: Choose an Action

When this happens...

Name of node

action, for one, delete

Name of node

action, for one, delete

Name of node

action, for one, delete

Name of node

description of the trigger

Name of node

action, for one, delete

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Do this.

Name of node

action, for one, delete

Name of node

action, for one, delete

Name of node

action, for one, delete

Name of node

description of the trigger

Name of node

action, for one, delete

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Try it now

No credit card needed

Without restriction

How to connect Instantly and Omnisend

Create a New Scenario to Connect Instantly and Omnisend

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instantly, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instantly or Omnisend will be your first step. To do this, click "Choose an app," find Instantly or Omnisend, and select the appropriate trigger to start the scenario.

Add the Instantly Node

Select the Instantly node from the app selection panel on the right.

+
1

Instantly

Configure the Instantly

Click on the Instantly node to configure it. You can modify the Instantly URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

+
1

Instantly

Node type

#1 Instantly

/

Name

Untitled

Connection *

Select

Map

Connect Instantly

Sign In

Run node once

Add the Omnisend Node

Next, click the plus (+) icon on the Instantly node, select Omnisend from the list of available apps, and choose the action you need from the list of nodes within Omnisend.

1

Instantly

+
2

Omnisend

Authenticate Omnisend

Now, click the Omnisend node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Omnisend settings. Authentication allows you to use Omnisend through Latenode.

1

Instantly

+
2

Omnisend

Node type

#2 Omnisend

/

Name

Untitled

Connection *

Select

Map

Connect Omnisend

Sign In

Run node once

Configure the Instantly and Omnisend Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

1

Instantly

+
2

Omnisend

Node type

#2 Omnisend

/

Name

Untitled

Connection *

Select

Map

Connect Omnisend

Omnisend Oauth 2.0

#66e212yt846363de89f97d54
Change

Select an action *

Select

Map

The action ID

Run node once

Set Up the Instantly and Omnisend Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
5

JavaScript

6

AI Anthropic Claude 3

+
7

Omnisend

1

Trigger on Webhook

2

Instantly

3

Iterator

+
4

Webhook response

Save and Activate the Scenario

After configuring Instantly, Omnisend, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Instantly and Omnisend integration works as expected. Depending on your setup, data should flow between Instantly and Omnisend (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Instantly and Omnisend

Instantly + Omnisend + Pipedrive: When a new lead is captured in Instantly, it triggers the creation of a new contact in Omnisend. Subsequently, a new deal is created in Pipedrive, associated with the newly created Omnisend contact.

Omnisend + Instantly + Google Sheets: When a custom event is triggered in Omnisend, the flow searches for the lead in Instantly and then adds a new row to Google Sheets with campaign performance data.

Instantly and Omnisend integration alternatives

About Instantly

Use Instantly in Latenode to automate email outreach at scale. Connect Instantly to your CRM, database, or lead sources and build automated sequences based on triggers. Enrich data and route responses using Latenode's visual editor and JS node for custom logic — all without per-step pricing limits.

About Omnisend

Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.

See how Latenode works

FAQ Instantly and Omnisend

How can I connect my Instantly account to Omnisend using Latenode?

To connect your Instantly account to Omnisend on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Instantly and click on "Connect".
  • Authenticate your Instantly and Omnisend accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I trigger Omnisend emails from Instantly lead activity?

Yes, easily! Latenode lets you trigger targeted Omnisend emails based on Instantly lead actions, nurturing prospects with personalized campaigns and boosting conversion rates.

What types of tasks can I perform by integrating Instantly with Omnisend?

Integrating Instantly with Omnisend allows you to perform various tasks, including:

  • Automatically adding new Instantly leads to Omnisend contact lists.
  • Triggering personalized email sequences in Omnisend based on Instantly actions.
  • Updating lead information in Omnisend from Instantly data.
  • Segmenting Omnisend contacts based on Instantly campaign performance.
  • Creating custom reports combining data from both Instantly and Omnisend.

Can I use custom JavaScript with my Instantly/Omnisend workflows?

Absolutely! Latenode’s code block allows custom JavaScript functions, letting you manipulate data or add logic beyond standard no-code options.

Are there any limitations to the Instantly and Omnisend integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Instantly and Omnisend may affect high-volume workflows.
  • Complex data transformations might require custom JavaScript coding.
  • Real-time data synchronization depends on the polling interval.

Try now