Jotform and Customer.io Integration

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Automatically add new Jotform submissions to Customer.io as contacts. Latenode lets you customize data mappings with JavaScript and scale complex lead nurturing workflows, all at a lower cost thanks to execution-based pricing.

Jotform + Customer.io integration

Connect Jotform and Customer.io in minutes with Latenode.

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Automate your workflow

Swap Apps

Jotform

Customer.io

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Jotform and Customer.io

Create a New Scenario to Connect Jotform and Customer.io

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Jotform, triggered by another scenario, or executed manually (for testing purposes). In most cases, Jotform or Customer.io will be your first step. To do this, click "Choose an app," find Jotform or Customer.io, and select the appropriate trigger to start the scenario.

Add the Jotform Node

Select the Jotform node from the app selection panel on the right.

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Jotform

Configure the Jotform

Click on the Jotform node to configure it. You can modify the Jotform URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Jotform

Sign In
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Run node once

Add the Customer.io Node

Next, click the plus (+) icon on the Jotform node, select Customer.io from the list of available apps, and choose the action you need from the list of nodes within Customer.io.

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Jotform

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Customer.io

Authenticate Customer.io

Now, click the Customer.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Customer.io settings. Authentication allows you to use Customer.io through Latenode.

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Connect Customer.io

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Run node once

Configure the Jotform and Customer.io Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Customer.io

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Connect Customer.io

Customer.io Oauth 2.0

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Select an action *

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The action ID

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Run node once

Set Up the Jotform and Customer.io Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Webhook response

Save and Activate the Scenario

After configuring Jotform, Customer.io, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Jotform and Customer.io integration works as expected. Depending on your setup, data should flow between Jotform and Customer.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Jotform and Customer.io

Jotform + Customer.io + Google Sheets: When a new submission is received in Jotform, the flow updates the corresponding customer profile in Customer.io. The details of the submission are then logged in a Google Sheets spreadsheet for record-keeping and analysis.

Customer.io + Jotform + Slack: This flow monitors new form submissions in Jotform. It searches for users in Customer.io and adds them to a specific segment based on their submission. A notification is sent to a designated Slack channel to alert the team about the new user segment additions.

Jotform and Customer.io integration alternatives

About Jotform

Use Jotform in Latenode to automate data collection and processing. Trigger workflows from new form submissions, validating and routing data to your CRM, database, or other apps. Enrich Jotform data with AI or custom logic, eliminating manual entry and ensuring consistent data handling across your systems.

About Customer.io

Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.

See how Latenode works

FAQ Jotform and Customer.io

How can I connect my Jotform account to Customer.io using Latenode?

To connect your Jotform account to Customer.io on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Jotform and click on "Connect".
  • Authenticate your Jotform and Customer.io accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I trigger personalized Customer.io messages from Jotform submissions?

Yes, you can! Latenode allows real-time triggers from Jotform to Customer.io, enabling personalized messages based on form data. Improve engagement and customer experience instantly.

What types of tasks can I perform by integrating Jotform with Customer.io?

Integrating Jotform with Customer.io allows you to perform various tasks, including:

  • Add new subscribers to Customer.io when a Jotform is submitted.
  • Update customer attributes in Customer.io from Jotform responses.
  • Segment customers based on form data for targeted campaigns.
  • Trigger automated email sequences based on Jotform submission values.
  • Send internal notifications for high-value Jotform submissions.

WhatJotformdatafieldsareavailableforuseinLatenodeworkflows?

All Jotform submission data is available. Latenode's data mapping lets you use any field in your Customer.io workflows, extending beyond basic integrations.

Are there any limitations to the Jotform and Customer.io integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations may require JavaScript coding in Latenode.
  • Large volumes of Jotform submissions could impact workflow execution speed.
  • Customer.io API rate limits apply to updates triggered from Jotform data.

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