How to connect Kintone and HubSpot
Create a New Scenario to Connect Kintone and HubSpot
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Kintone, triggered by another scenario, or executed manually (for testing purposes). In most cases, Kintone or HubSpot will be your first step. To do this, click "Choose an app," find Kintone or HubSpot, and select the appropriate trigger to start the scenario.

Add the Kintone Node
Select the Kintone node from the app selection panel on the right.

Kintone
Add the HubSpot Node
Next, click the plus (+) icon on the Kintone node, select HubSpot from the list of available apps, and choose the action you need from the list of nodes within HubSpot.

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Authenticate HubSpot
Now, click the HubSpot node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your HubSpot settings. Authentication allows you to use HubSpot through Latenode.
Configure the Kintone and HubSpot Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Kintone and HubSpot Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Kintone, HubSpot, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Kintone and HubSpot integration works as expected. Depending on your setup, data should flow between Kintone and HubSpot (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Kintone and HubSpot
Kintone + HubSpot + Slack: When a new record is created in Kintone, the automation finds or creates a corresponding contact in HubSpot. Then, a message is sent to a Slack channel to notify the team about the new Kintone record and the associated HubSpot contact.
HubSpot + Kintone + Google Sheets: When a new contact is created in HubSpot or a new record is created in Kintone, the contact/record details are added as a new row in a specified Google Sheet for reporting and tracking purposes.
Kintone and HubSpot integration alternatives
About Kintone
Integrate Kintone into Latenode to automate custom application workflows. Sync data, trigger actions, and manage processes without code. Extend Kintone's capabilities with Latenode's visual builder, JavaScript functions, and AI tools to automate data validation, reporting, and notifications. Scale efficiently and only pay for what you use.
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About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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See how Latenode works
FAQ Kintone and HubSpot
How can I connect my Kintone account to HubSpot using Latenode?
To connect your Kintone account to HubSpot on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Kintone and click on "Connect".
- Authenticate your Kintone and HubSpot accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update HubSpot contacts from new Kintone records?
Yes, you can! Latenode’s flexible no-code editor lets you map Kintone data to HubSpot, ensuring contact info is always current and maximizing sales efficiency.
What types of tasks can I perform by integrating Kintone with HubSpot?
Integrating Kintone with HubSpot allows you to perform various tasks, including:
- Create new HubSpot contacts from new Kintone app submissions.
- Update HubSpot deals when a Kintone project status changes.
- Log HubSpot marketing activities within Kintone records.
- Trigger Kintone workflows from HubSpot form submissions.
- Synchronize contact properties between Kintone and HubSpot.
Can I use JavaScript code to transform data between Kintone and HubSpot?
Yes! Latenode lets you use JavaScript to customize data transformations for complex Kintone-HubSpot integrations.
Are there any limitations to the Kintone and HubSpot integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require JavaScript knowledge.
- Large data migrations might require optimization for performance.
- Real-time synchronization depends on the APIs' update frequency.