How to connect Knack and Facebook Conversions
Create a New Scenario to Connect Knack and Facebook Conversions
In the workspace, click the โCreate New Scenarioโ button.

Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Knack, triggered by another scenario, or executed manually (for testing purposes). In most cases, Knack or Facebook Conversions will be your first step. To do this, click "Choose an app," find Knack or Facebook Conversions, and select the appropriate trigger to start the scenario.

Add the Knack Node
Select the Knack node from the app selection panel on the right.


Knack

Add the Facebook Conversions Node
Next, click the plus (+) icon on the Knack node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.


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Authenticate Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Configure the Knack and Facebook Conversions Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Knack and Facebook Conversions Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that donโt require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Knack, Facebook Conversions, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the Knack and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Knack and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Knack and Facebook Conversions
Knack + Facebook Conversions + Google Sheets: When a new record is created in Knack, a Facebook conversion event is triggered, and the record details are added to a Google Sheet for tracking and analysis.
Facebook Conversions + Knack + Slack: When a Facebook conversion event is registered, a new record is created in Knack to track the conversion, and a Slack notification is sent to a channel informing the team about the new conversion.
Knack and Facebook Conversions integration alternatives

About Knack
Use Knack with Latenode to build custom database apps and automate workflows. Connect Knack data to other services, like CRMs or marketing tools, without code. Latenode lets you transform and route Knack data, create advanced logic, and scale automation beyond Knack's built-in limits, all visually and affordably.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data โ all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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See how Latenode works
FAQ Knack and Facebook Conversions
How can I connect my Knack account to Facebook Conversions using Latenode?
To connect your Knack account to Facebook Conversions on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Knack and click on "Connect".
- Authenticate your Knack and Facebook Conversions accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track Knack form submissions as Facebook Conversion events?
Yes, you can! Latenode lets you automatically send Knack data to Facebook Conversions, giving you real-time insights and optimized ad campaigns. Use our visual editor and scale your marketing efforts.
What types of tasks can I perform by integrating Knack with Facebook Conversions?
Integrating Knack with Facebook Conversions allows you to perform various tasks, including:
- Automatically sending new Knack leads to Facebook as conversion events.
- Updating Facebook Custom Audiences based on Knack database changes.
- Triggering targeted Facebook ads based on Knack user activity.
- Logging Facebook conversion data back into Knack for unified reporting.
- Creating custom conversion events based on complex Knack data logic.
Can I use JavaScript code within my Knack + Facebook Conversions workflows?
Yes! Latenode lets you add custom JavaScript for advanced data transformation, complex logic, and enhanced control within your workflows.
Are there any limitations to the Knack and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require JavaScript knowledge.
- Facebook Conversions API rate limits apply based on your ad account.
- Initial setup requires understanding of both Knack and Facebook Conversions data structures.