How to connect Microsoft Excel and HubSpot
Create a New Scenario to Connect Microsoft Excel and HubSpot
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Microsoft Excel, triggered by another scenario, or executed manually (for testing purposes). In most cases, Microsoft Excel or HubSpot will be your first step. To do this, click "Choose an app," find Microsoft Excel or HubSpot, and select the appropriate trigger to start the scenario.

Add the Microsoft Excel Node
Select the Microsoft Excel node from the app selection panel on the right.


Microsoft Excel

Configure the Microsoft Excel
Click on the Microsoft Excel node to configure it. You can modify the Microsoft Excel URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the HubSpot Node
Next, click the plus (+) icon on the Microsoft Excel node, select HubSpot from the list of available apps, and choose the action you need from the list of nodes within HubSpot.


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Authenticate HubSpot
Now, click the HubSpot node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your HubSpot settings. Authentication allows you to use HubSpot through Latenode.
Configure the Microsoft Excel and HubSpot Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Microsoft Excel and HubSpot Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Microsoft Excel, HubSpot, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Microsoft Excel and HubSpot integration works as expected. Depending on your setup, data should flow between Microsoft Excel and HubSpot (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Microsoft Excel and HubSpot
HubSpot + Microsoft Excel + Slack: When a new contact is created in HubSpot, the contact's details are added as a new row in a Microsoft Excel table, and a welcome message is sent to a Slack channel.
Microsoft Excel + Gmail + HubSpot: When a new row is added to a Microsoft Excel table, an email is sent via Gmail containing the row data, and the email address from the row is used to create a new contact in HubSpot.
Microsoft Excel and HubSpot integration alternatives

About Microsoft Excel
Automate Excel tasks within Latenode workflows. Read, update, or create spreadsheets directly. Use Excel data to trigger actions in other apps, generate reports, or update databases. No manual data entry; improve accuracy and save time by connecting Excel to other systems via Latenode's visual interface.
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About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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FAQ Microsoft Excel and HubSpot
How can I connect my Microsoft Excel account to HubSpot using Latenode?
To connect your Microsoft Excel account to HubSpot on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Microsoft Excel and click on "Connect".
- Authenticate your Microsoft Excel and HubSpot accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update HubSpot contacts from Excel data?
Yes, you can! Latenode enables automated updates, ensuring your HubSpot contact information is always current with Excel. Benefit from data accuracy without manual entry.
What types of tasks can I perform by integrating Microsoft Excel with HubSpot?
Integrating Microsoft Excel with HubSpot allows you to perform various tasks, including:
- Automatically create HubSpot contacts from new Excel rows.
- Update existing HubSpot deals based on Excel data changes.
- Generate reports in Excel from HubSpot marketing campaign data.
- Sync Excel-based customer lists to HubSpot for targeted emails.
- Enrich HubSpot contact data with information stored in Excel sheets.
Can I use JavaScript to transform data between Excel and HubSpot?
Yes! Latenode supports JavaScript steps, allowing for complex data transformations before updating HubSpot from Microsoft Excel.
Are there any limitations to the Microsoft Excel and HubSpot integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Large Excel files may require optimized processing for efficient data transfer.
- Complex Excel formulas might need to be adapted for automated workflows.
- Real-time, two-way sync is not supported; updates are triggered by workflow execution.