How to connect Moxie and HubSpot
Create a New Scenario to Connect Moxie and HubSpot
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Moxie, triggered by another scenario, or executed manually (for testing purposes). In most cases, Moxie or HubSpot will be your first step. To do this, click "Choose an app," find Moxie or HubSpot, and select the appropriate trigger to start the scenario.

Add the Moxie Node
Select the Moxie node from the app selection panel on the right.

Moxie
Add the HubSpot Node
Next, click the plus (+) icon on the Moxie node, select HubSpot from the list of available apps, and choose the action you need from the list of nodes within HubSpot.

Moxie
âš™
HubSpot
Authenticate HubSpot
Now, click the HubSpot node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your HubSpot settings. Authentication allows you to use HubSpot through Latenode.
Configure the Moxie and HubSpot Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Moxie and HubSpot Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
âš™
AI Anthropic Claude 3
âš™
HubSpot
Trigger on Webhook
âš™
Moxie
âš™
âš™
Iterator
âš™
Webhook response
Save and Activate the Scenario
After configuring Moxie, HubSpot, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Moxie and HubSpot integration works as expected. Depending on your setup, data should flow between Moxie and HubSpot (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Moxie and HubSpot
Moxie + HubSpot + Slack: When a new form submission is created in Moxie, a contact is created or updated in HubSpot with the form data. A notification is then sent to a Slack channel to alert the team about the new submission and updated contact.
HubSpot + Moxie + Google Sheets: When a new contact is created in HubSpot, the contact's data is added to Moxie as a contact and then added as a new row in a Google Sheet for reporting and tracking purposes.
Moxie and HubSpot integration alternatives
About Moxie
Use Moxie in Latenode to automate data entry and validation workflows. Pull data from multiple sources, use Moxie to clean and standardize it, then push the refined data to your databases or apps. Benefit from Latenode's visual editor and scalable architecture to handle large datasets efficiently without code.
Similar apps
Related categories
About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
Related categories
See how Latenode works
FAQ Moxie and HubSpot
How can I connect my Moxie account to HubSpot using Latenode?
To connect your Moxie account to HubSpot on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Moxie and click on "Connect".
- Authenticate your Moxie and HubSpot accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I update HubSpot contacts based on Moxie engagement?
Yes, you can! Latenode allows you to automatically update HubSpot contacts with Moxie data, keeping your CRM current based on real-time customer interactions. Automate & scale!
What types of tasks can I perform by integrating Moxie with HubSpot?
Integrating Moxie with HubSpot allows you to perform various tasks, including:
- Automatically create new HubSpot contacts from new Moxie conversations.
- Log Moxie chat transcripts as notes on HubSpot contact records.
- Update HubSpot deal stages based on customer interactions in Moxie.
- Trigger HubSpot email sequences based on Moxie customer satisfaction ratings.
- Segment HubSpot lists based on Moxie chat keywords and topics.
How do I automate Moxie tasks with HubSpot data using Latenode?
Use Latenode’s visual editor to build workflows. Connect Moxie triggers to HubSpot actions with no-code blocks, JavaScript, or AI for advanced logic.
Are there any limitations to the Moxie and HubSpot integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical Moxie data prior to integration cannot be retroactively synced to HubSpot.
- Complex Moxie custom fields might require custom JavaScript for mapping to HubSpot.
- Rate limits apply to both Moxie and HubSpot APIs, potentially affecting large data syncs.