How to connect NetHunt and Google Analytics
Create a New Scenario to Connect NetHunt and Google Analytics
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a NetHunt, triggered by another scenario, or executed manually (for testing purposes). In most cases, NetHunt or Google Analytics will be your first step. To do this, click "Choose an app," find NetHunt or Google Analytics, and select the appropriate trigger to start the scenario.

Add the NetHunt Node
Select the NetHunt node from the app selection panel on the right.


NetHunt

Add the Google Analytics Node
Next, click the plus (+) icon on the NetHunt node, select Google Analytics from the list of available apps, and choose the action you need from the list of nodes within Google Analytics.


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Google Analytics

Authenticate Google Analytics
Now, click the Google Analytics node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Analytics settings. Authentication allows you to use Google Analytics through Latenode.
Configure the NetHunt and Google Analytics Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the NetHunt and Google Analytics Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Google Analytics
Trigger on Webhook
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NetHunt
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring NetHunt, Google Analytics, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the NetHunt and Google Analytics integration works as expected. Depending on your setup, data should flow between NetHunt and Google Analytics (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect NetHunt and Google Analytics
NetHunt + Google Analytics + Google Sheets: When a new or updated record is created in NetHunt, fetch marketing campaign performance data from Google Analytics. Then, update a Google Sheet with the NetHunt record details and corresponding Google Analytics metrics to track campaign effectiveness.
Google Analytics + NetHunt + Google Ads: When Google Analytics detects a high-value user by triggering a key event, create a lead in NetHunt with the user's information. Subsequently, add this user to a specific audience in Google Ads for targeted advertising.
NetHunt and Google Analytics integration alternatives

About NetHunt
Sync NetHunt CRM with Latenode to automate sales processes. Update deals, create tasks, or send personalized emails based on triggers. Latenode’s visual editor and flexible tools mean no-code data routing and AI-powered lead qualification — build scalable sales flows without complex scripts.
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About Google Analytics
Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.
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See how Latenode works
FAQ NetHunt and Google Analytics
How can I connect my NetHunt account to Google Analytics using Latenode?
To connect your NetHunt account to Google Analytics on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select NetHunt and click on "Connect".
- Authenticate your NetHunt and Google Analytics accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track lead source effectiveness using NetHunt and Google Analytics integration?
Yes, you can! Latenode's visual builder makes it easy to send NetHunt lead data to Google Analytics for advanced funnel analysis. Identify your best-performing sources and optimize campaigns.
What types of tasks can I perform by integrating NetHunt with Google Analytics?
Integrating NetHunt with Google Analytics allows you to perform various tasks, including:
- Automatically updating NetHunt records with website engagement data.
- Triggering personalized email sequences based on Google Analytics events.
- Creating custom dashboards to visualize sales and marketing performance.
- Sending lead conversion data from NetHunt back to Google Analytics.
- Analyzing customer behavior across both CRM and website touchpoints.
How secure is my NetHunt data when using Latenode integrations?
Latenode employs enterprise-grade security measures, including encryption and access controls, to safeguard your NetHunt data during integration processes.
Are there any limitations to the NetHunt and Google Analytics integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data from before the integration setup will not be automatically synced.
- Complex data transformations may require custom JavaScript code.
- Real-time data synchronization is subject to API rate limits of both services.