Pipedrive and Feedly Integration

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Enrich Pipedrive leads with Feedly content using Latenode's visual editor: automate news monitoring for key accounts, trigger actions based on relevant articles, and use JavaScript for custom data transformations, all at a predictable cost.

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Pipedrive

Feedly

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Pipedrive and Feedly

Create a New Scenario to Connect Pipedrive and Feedly

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Pipedrive, triggered by another scenario, or executed manually (for testing purposes). In most cases, Pipedrive or Feedly will be your first step. To do this, click "Choose an app," find Pipedrive or Feedly, and select the appropriate trigger to start the scenario.

Add the Pipedrive Node

Select the Pipedrive node from the app selection panel on the right.

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Pipedrive

Configure the Pipedrive

Click on the Pipedrive node to configure it. You can modify the Pipedrive URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Pipedrive

Sign In

Run node once

Add the Feedly Node

Next, click the plus (+) icon on the Pipedrive node, select Feedly from the list of available apps, and choose the action you need from the list of nodes within Feedly.

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Authenticate Feedly

Now, click the Feedly node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Feedly settings. Authentication allows you to use Feedly through Latenode.

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Sign In

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Configure the Pipedrive and Feedly Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Feedly Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Pipedrive and Feedly Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Pipedrive, Feedly, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Pipedrive and Feedly integration works as expected. Depending on your setup, data should flow between Pipedrive and Feedly (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Pipedrive and Feedly

Feedly + Pipedrive + Slack: When a new article appears in a Feedly feed, the system searches for related deals in Pipedrive. If matching deals are found, a message containing the article link is sent to a designated Slack channel to inform the sales team.

Feedly + Google Sheets + Pipedrive: New articles in Feedly about competitors trigger the addition of a new row in Google Sheets. The system then updates an existing Pipedrive organization with information from the new article.

Pipedrive and Feedly integration alternatives

About Pipedrive

Sync Pipedrive with Latenode to automate sales workflows. Update deals, create activities, or trigger personalized emails based on deal stages. Use Latenode's visual editor and JavaScript node to build custom lead qualification and routing logic. Scale your sales automation without complex code or per-step pricing limits.

About Feedly

Aggregate and filter Feedly articles within Latenode to automate content-driven workflows. Track brand mentions, industry trends, or competitor activity, then instantly trigger actions like posting to social media, updating databases, or notifying teams—all based on custom rules and logic.

See how Latenode works

FAQ Pipedrive and Feedly

How can I connect my Pipedrive account to Feedly using Latenode?

To connect your Pipedrive account to Feedly on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Pipedrive and click on "Connect".
  • Authenticate your Pipedrive and Feedly accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I enrich Pipedrive leads with relevant Feedly article data?

Yes, you can! Latenode lets you automate this, adding relevant context from Feedly articles to Pipedrive leads. Improve lead qualification and personalization with up-to-date information.

What types of tasks can I perform by integrating Pipedrive with Feedly?

Integrating Pipedrive with Feedly allows you to perform various tasks, including:

  • Create Pipedrive leads from trending articles matching company keywords.
  • Add Feedly article summaries to Pipedrive deal notes for context.
  • Trigger follow-up tasks in Pipedrive when new relevant articles are published.
  • Update Pipedrive organization details with news from Feedly sources.
  • Send daily digests of relevant Feedly articles to Pipedrive sales teams.

How do I handle API rate limits for Pipedrive within Latenode?

Latenode manages Pipedrive API rate limits with built-in queueing and error handling. Use custom logic or delay functions to optimize performance.

Are there any limitations to the Pipedrive and Feedly integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Initial data synchronization between Pipedrive and Feedly can take time.
  • Advanced Feedly features may require a paid Feedly subscription.
  • Custom field mapping requires understanding of Pipedrive and Feedly data structures.

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