RD Station and Customer.io Integration

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Unify marketing and CRM data by syncing RD Station leads to Customer.io for personalized journeys. Latenode's visual editor simplifies complex logic and custom JavaScript steps enhance the integration, while saving on execution costs.

RD Station + Customer.io integration

Connect RD Station and Customer.io in minutes with Latenode.

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Swap Apps

RD Station

Customer.io

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect RD Station and Customer.io

Create a New Scenario to Connect RD Station and Customer.io

In the workspace, click the โ€œCreate New Scenarioโ€ button.

Add the First Step

Add the first node โ€“ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a RD Station, triggered by another scenario, or executed manually (for testing purposes). In most cases, RD Station or Customer.io will be your first step. To do this, click "Choose an app," find RD Station or Customer.io, and select the appropriate trigger to start the scenario.

Add the RD Station Node

Select the RD Station node from the app selection panel on the right.

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RD Station

Configure the RD Station

Click on the RD Station node to configure it. You can modify the RD Station URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Customer.io Node

Next, click the plus (+) icon on the RD Station node, select Customer.io from the list of available apps, and choose the action you need from the list of nodes within Customer.io.

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Customer.io

Authenticate Customer.io

Now, click the Customer.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Customer.io settings. Authentication allows you to use Customer.io through Latenode.

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Configure the RD Station and Customer.io Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the RD Station and Customer.io Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that donโ€™t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring RD Station, Customer.io, and any additional nodes, donโ€™t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking โ€œRun onceโ€ and triggering an event to check if the RD Station and Customer.io integration works as expected. Depending on your setup, data should flow between RD Station and Customer.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect RD Station and Customer.io

RD Station + Customer.io + Slack: When a new lead conversion occurs in RD Station, the lead is added or updated in Customer.io. Then, a message is sent to a designated Slack channel to notify the sales team.

Customer.io + RD Station + Google Sheets: When a customer event is tracked in Customer.io, this triggers a conversion event in RD Station. The details of this event, including any updated lead scores, are then logged in a Google Sheet.

RD Station and Customer.io integration alternatives

About RD Station

Use RD Station in Latenode to automate marketing tasks. Update leads, trigger personalized emails, and track campaign performance, all inside automated workflows. Integrate RD Station data with other apps, enrich with AI, and build custom logic without code. Scale your marketing automation affordably and visually.

About Customer.io

Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.

See how Latenode works

FAQ RD Station and Customer.io

How can I connect my RD Station account to Customer.io using Latenode?

To connect your RD Station account to Customer.io on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select RD Station and click on "Connect".
  • Authenticate your RD Station and Customer.io accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I update Customer.io profiles based on RD Station lead conversions?

Yes, you can! With Latenode, automatically update Customer.io profiles when leads convert in RD Station, ensuring consistent customer data. Use our visual editor and advanced logic for a seamless integration.

What types of tasks can I perform by integrating RD Station with Customer.io?

Integrating RD Station with Customer.io allows you to perform various tasks, including:

  • Automatically adding new RD Station leads to Customer.io as contacts.
  • Triggering personalized email sequences in Customer.io from RD Station events.
  • Syncing lead scores between RD Station and Customer.io for better targeting.
  • Creating RD Station leads from new Customer.io contact sign-ups.
  • Updating custom fields in Customer.io based on RD Station lead data.

What kind of RD Station data can I access within Latenode?

You can access a wide range of RD Station data, including lead information, conversion events, and custom fields, enabling powerful automation workflows within Latenode.

Are there any limitations to the RD Station and Customer.io integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by RD Station and Customer.io APIs may affect high-volume data transfers.
  • Complex data transformations might require JavaScript coding within Latenode.
  • Real-time synchronization depends on the polling frequency configured in your workflows.

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