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Keep your Salesforce data synchronized with Customer.io for targeted marketing. Latenode's visual editor simplifies complex data flows and offers JavaScript support for custom logic, while pay-per-execution pricing ensures cost-effective scaling.
Connect Salesforce and Customer.io in minutes with Latenode.
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Create a New Scenario to Connect Salesforce and Customer.io
In the workspace, click the βCreate New Scenarioβ button.
Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Salesforce, triggered by another scenario, or executed manually (for testing purposes). In most cases, Salesforce or Customer.io will be your first step. To do this, click "Choose an app," find Salesforce or Customer.io, and select the appropriate trigger to start the scenario.
Add the Salesforce Node
Select the Salesforce node from the app selection panel on the right.
Salesforce
Configure the Salesforce
Click on the Salesforce node to configure it. You can modify the Salesforce URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Customer.io Node
Next, click the plus (+) icon on the Salesforce node, select Customer.io from the list of available apps, and choose the action you need from the list of nodes within Customer.io.
Salesforce
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Customer.io
Authenticate Customer.io
Now, click the Customer.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Customer.io settings. Authentication allows you to use Customer.io through Latenode.
Configure the Salesforce and Customer.io Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Salesforce and Customer.io Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Customer.io
Trigger on Webhook
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Salesforce
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Salesforce, Customer.io, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the Salesforce and Customer.io integration works as expected. Depending on your setup, data should flow between Salesforce and Customer.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Salesforce + Customer.io + Slack: When a new lead is created in Salesforce, a corresponding user is created or updated in Customer.io. Subsequently, a welcome message is sent to the user via Slack.
Customer.io + Salesforce + Zoom: When a user is added to a specific segment in Customer.io, a new lead is created in Salesforce, and a Zoom meeting is scheduled for follow-up.
About Salesforce
Sync Salesforce data with other apps using Latenode. Automate lead qualification and task creation based on CRM events. No more manual data entry: build workflows that trigger actions across your stack. Use Latenode's visual editor and flexible scripting to create custom logic and scale automation without code limits.
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About Customer.io
Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.
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How can I connect my Salesforce account to Customer.io using Latenode?
To connect your Salesforce account to Customer.io on Latenode, follow these steps:
Can I trigger Customer.io emails from new Salesforce leads?
Yes! Latenode allows triggering personalized Customer.io emails for new Salesforce leads. Use visual logic to filter leads and send tailored messages, boosting engagement.
What types of tasks can I perform by integrating Salesforce with Customer.io?
Integrating Salesforce with Customer.io allows you to perform various tasks, including:
How can I use custom Salesforce objects within Latenode workflows?
Latenode's flexible Salesforce integration allows access to standard and custom objects. Leverage JavaScript nodes to handle complex data transformations.
Are there any limitations to the Salesforce and Customer.io integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: