Salesforce and Instagram for Business Integration

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Automatically create Salesforce leads from Instagram for Business ad campaigns, saving sales teams time. Latenode's visual editor makes customization easy, and you only pay for execution time, not steps, for affordable scaling.

Swap Apps

Salesforce

Instagram for Business

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Salesforce and Instagram for Business

Create a New Scenario to Connect Salesforce and Instagram for Business

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Salesforce, triggered by another scenario, or executed manually (for testing purposes). In most cases, Salesforce or Instagram for Business will be your first step. To do this, click "Choose an app," find Salesforce or Instagram for Business, and select the appropriate trigger to start the scenario.

Add the Salesforce Node

Select the Salesforce node from the app selection panel on the right.

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Salesforce

Configure the Salesforce

Click on the Salesforce node to configure it. You can modify the Salesforce URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Salesforce

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Connect Salesforce

Sign In

Run node once

Add the Instagram for Business Node

Next, click the plus (+) icon on the Salesforce node, select Instagram for Business from the list of available apps, and choose the action you need from the list of nodes within Instagram for Business.

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Salesforce

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Instagram for Business

Authenticate Instagram for Business

Now, click the Instagram for Business node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Instagram for Business settings. Authentication allows you to use Instagram for Business through Latenode.

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Salesforce

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Instagram for Business

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#2 Instagram for Business

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Connection *

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Map

Connect Instagram for Business

Sign In

Run node once

Configure the Salesforce and Instagram for Business Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Connect Instagram for Business

Instagram for Business Oauth 2.0

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Change

Select an action *

Select

Map

The action ID

Run node once

Set Up the Salesforce and Instagram for Business Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Webhook response

Save and Activate the Scenario

After configuring Salesforce, Instagram for Business, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Salesforce and Instagram for Business integration works as expected. Depending on your setup, data should flow between Salesforce and Instagram for Business (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Salesforce and Instagram for Business

Salesforce + Instagram for Business + Slack: When a new lead is created in Salesforce, a message is sent to a Slack channel. This message can include information pulled from the lead's Instagram profile (if available) to personalize the outreach.

Instagram for Business + Salesforce + Klaviyo: Capture leads from Instagram ads or new followers, create a lead in Salesforce, and then add the lead to a specific list in Klaviyo for personalized marketing campaigns.

Salesforce and Instagram for Business integration alternatives

About Salesforce

Sync Salesforce data with other apps using Latenode. Automate lead qualification and task creation based on CRM events. No more manual data entry: build workflows that trigger actions across your stack. Use Latenode's visual editor and flexible scripting to create custom logic and scale automation without code limits.

About Instagram for Business

Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.

Salesforce + Instagram for Business integration

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FAQ Salesforce and Instagram for Business

How can I connect my Salesforce account to Instagram for Business using Latenode?

To connect your Salesforce account to Instagram for Business on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Salesforce and click on "Connect".
  • Authenticate your Salesforce and Instagram for Business accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically create Salesforce leads from Instagram ad form submissions?

Yes, you can! Latenode's visual editor makes this easy, automatically creating new Salesforce leads, saving time and improving lead capture.

What types of tasks can I perform by integrating Salesforce with Instagram for Business?

Integrating Salesforce with Instagram for Business allows you to perform various tasks, including:

  • Create Salesforce tasks for new Instagram Business mentions.
  • Update Salesforce contacts with Instagram Business profile data.
  • Log Instagram ad campaign performance data in Salesforce.
  • Send personalized follow-up messages via Instagram on deal close.
  • Analyze sales data and Instagram engagement using AI insights.

HowcanItriggerSalesforceactionsthroughInstagramBusinessactivities?

Latenode lets you trigger Salesforce actions based on Instagram events with no-code. Use webhooks and custom logic for advanced scenarios.

Are there any limitations to the Salesforce and Instagram for Business integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Salesforce and Instagram APIs may affect workflow speed.
  • Custom field mapping requires familiarity with Salesforce object structure.
  • Advanced features may require JavaScript knowledge for custom logic.

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