Sinch and Google Analytics Integration

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Track SMS campaign performance by connecting Sinch data to Google Analytics. Latenode's visual editor simplifies analysis, while affordable pricing scales with your marketing. Improve insights faster using flexible API integrations.

Sinch + Google Analytics integration

Connect Sinch and Google Analytics in minutes with Latenode.

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Sinch

Google Analytics

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Sinch and Google Analytics

Create a New Scenario to Connect Sinch and Google Analytics

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Sinch, triggered by another scenario, or executed manually (for testing purposes). In most cases, Sinch or Google Analytics will be your first step. To do this, click "Choose an app," find Sinch or Google Analytics, and select the appropriate trigger to start the scenario.

Add the Sinch Node

Select the Sinch node from the app selection panel on the right.

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Sinch

Configure the Sinch

Click on the Sinch node to configure it. You can modify the Sinch URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Sinch

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Connect Sinch

Sign In

Run node once

Add the Google Analytics Node

Next, click the plus (+) icon on the Sinch node, select Google Analytics from the list of available apps, and choose the action you need from the list of nodes within Google Analytics.

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Google Analytics

Authenticate Google Analytics

Now, click the Google Analytics node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Analytics settings. Authentication allows you to use Google Analytics through Latenode.

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Google Analytics

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Connect Google Analytics

Sign In

Run node once

Configure the Sinch and Google Analytics Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Google Analytics Oauth 2.0

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Change

Select an action *

Select

Map

The action ID

Run node once

Set Up the Sinch and Google Analytics Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Sinch, Google Analytics, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Sinch and Google Analytics integration works as expected. Depending on your setup, data should flow between Sinch and Google Analytics (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Sinch and Google Analytics

Sinch + Google Analytics: When a new SMS is received via Sinch, a key event is created in Google Analytics to track campaign performance.

Sinch + Twilio: If sending an SMS message fails via Sinch, use Twilio to send the SMS as a backup.

Sinch and Google Analytics integration alternatives

About Sinch

Use Sinch in Latenode to automate SMS tasks. Send messages for order updates, appointment reminders, or two-factor authentication directly from your workflows. Benefit from Latenode's visual editor to easily integrate Sinch with other apps. Scale communication tasks without complex coding or expensive per-step pricing.

About Google Analytics

Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.

See how Latenode works

FAQ Sinch and Google Analytics

How can I connect my Sinch account to Google Analytics using Latenode?

To connect your Sinch account to Google Analytics on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Sinch and click on "Connect".
  • Authenticate your Sinch and Google Analytics accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I track SMS campaign conversions in Google Analytics?

Yes, you can! Latenode allows you to automatically send data from Sinch SMS campaigns to Google Analytics, providing a clearer ROI picture and deeper insights.

What types of tasks can I perform by integrating Sinch with Google Analytics?

Integrating Sinch with Google Analytics allows you to perform various tasks, including:

  • Track SMS campaign performance directly within Google Analytics.
  • Automatically log new SMS subscribers as events in Google Analytics.
  • Analyze user behavior based on SMS interactions.
  • Create personalized marketing campaigns based on SMS engagement data.
  • Trigger automated SMS messages based on Google Analytics events.

How to trigger Sinch SMS from new Analytics conversions?

Latenode’s visual editor lets you set up event-triggered SMS campaigns from Analytics, adding a powerful personalized communication channel.

Are there any limitations to the Sinch and Google Analytics integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data from Sinch prior to integration won't be available in Google Analytics.
  • Complex custom reports may require advanced configuration and some JavaScript knowledge.
  • Data transfer limits are subject to both Sinch and Google Analytics API usage policies.

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