Slack and Google Ads Integration

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Slack + Google Ads integration

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Automate your workflow

Swap Apps

Slack

Google Ads

Step 1: Choose a Trigger

Step 2: Choose an Action

When this happens...

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How to connect Slack and Google Ads

Create a New Scenario to Connect Slack and Google Ads

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Slack, triggered by another scenario, or executed manually (for testing purposes). In most cases, Slack or Google Ads will be your first step. To do this, click "Choose an app," find Slack or Google Ads, and select the appropriate trigger to start the scenario.

Add the Slack Node

Select the Slack node from the app selection panel on the right.

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Slack

Configure the Slack

Click on the Slack node to configure it. You can modify the Slack URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Slack

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Connect Slack

Sign In
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Run node once

Add the Google Ads Node

Next, click the plus (+) icon on the Slack node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

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Slack

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Google Ads

Authenticate Google Ads

Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.

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Slack

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Google Ads

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#2 Google Ads

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Connection *

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Map

Connect Google Ads

Sign In
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Run node once

Configure the Slack and Google Ads Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Google Ads

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Connection *

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Map

Connect Google Ads

Google Ads Oauth 2.0

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Change

Select an action *

Select

Map

The action ID

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Run node once

Set Up the Slack and Google Ads Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Google Ads

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Trigger on Webhook

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Webhook response

Save and Activate the Scenario

After configuring Slack, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Slack and Google Ads integration works as expected. Depending on your setup, data should flow between Slack and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Slack and Google Ads

Google Ads + Google Sheets + Slack: Track Google Ads performance by retrieving campaign data and storing it in Google Sheets. Then, send a weekly summary of the data to a designated Slack channel.

Google Ads + Pipedrive + Slack: When a new lead is generated via Google Ads, automatically create a new lead in Pipedrive and notify the sales team in a dedicated Slack channel.

Slack and Google Ads integration alternatives

About Slack

Send Slack messages and automate channel updates directly from Latenode workflows. Get instant alerts on critical events, share data insights, or trigger actions based on user input. Centralize notifications and approvals by combining Slack with databases, CRMs, and AI models within a scalable, low-code environment.

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

See how Latenode works

FAQ Slack and Google Ads

How can I connect my Slack account to Google Ads using Latenode?

To connect your Slack account to Google Ads on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Slack and click on "Connect".
  • Authenticate your Slack and Google Ads accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I post new Google Ads leads to a Slack channel?

Yes, you can! Latenode's visual editor makes it easy to connect Google Ads to Slack and instantly notify your team about new leads. Improve response time and conversion rates with automated alerts.

What types of tasks can I perform by integrating Slack with Google Ads?

Integrating Slack with Google Ads allows you to perform various tasks, including:

  • Receive Slack notifications for new Google Ads leads.
  • Post daily Google Ads performance summaries to Slack.
  • Alert teams in Slack about underperforming Google Ads campaigns.
  • Share successful Google Ads campaign results in a dedicated Slack channel.
  • Automatically pause Google Ads campaigns based on Slack feedback.

HowdoIcontrolthefrequencyofSlacknotificationsfromGoogleAdsonLatenode?

Latenode allows fine-grained control over notification frequency using delays, filters, and custom logic. Ensure relevant, timely, and noise-free Slack updates.

Are there any limitations to the Slack and Google Ads integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data prior to integration setup is not automatically synced.
  • Complex Google Ads custom reports may require JavaScript customization.
  • Slack's message rate limits may impact high-volume notification workflows.

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