Softr and Google Ads Integration

90% cheaper with Latenode

AI agent that builds your workflows for you

Hundreds of apps to connect

Automatically update Google Ads based on Softr data. Sync new user info or product updates to ad campaigns in real time with Latenode's visual editor. Scale your ad strategy affordably by only paying for execution time.

Softr + Google Ads integration

Connect Softr and Google Ads in minutes with Latenode.

Start for free

Automate your workflow

Swap Apps

Softr

Google Ads

Step 1: Choose a Trigger

Step 2: Choose an Action

When this happens...

Name of node

action, for one, delete

Name of node

action, for one, delete

Name of node

action, for one, delete

Name of node

description of the trigger

Name of node

action, for one, delete

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Do this.

Name of node

action, for one, delete

Name of node

action, for one, delete

Name of node

action, for one, delete

Name of node

description of the trigger

Name of node

action, for one, delete

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Try it now

No credit card needed

Without restriction

How to connect Softr and Google Ads

Create a New Scenario to Connect Softr and Google Ads

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Softr, triggered by another scenario, or executed manually (for testing purposes). In most cases, Softr or Google Ads will be your first step. To do this, click "Choose an app," find Softr or Google Ads, and select the appropriate trigger to start the scenario.

Add the Softr Node

Select the Softr node from the app selection panel on the right.

+
1

Softr

Configure the Softr

Click on the Softr node to configure it. You can modify the Softr URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

+
1

Softr

Node type

#1 Softr

/

Name

Untitled

Connection *

Select

Map

Connect Softr

Sign In
⏡

Run node once

Add the Google Ads Node

Next, click the plus (+) icon on the Softr node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

1

Softr

βš™

+
2

Google Ads

Authenticate Google Ads

Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.

1

Softr

βš™

+
2

Google Ads

Node type

#2 Google Ads

/

Name

Untitled

Connection *

Select

Map

Connect Google Ads

Sign In
⏡

Run node once

Configure the Softr and Google Ads Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

1

Softr

βš™

+
2

Google Ads

Node type

#2 Google Ads

/

Name

Untitled

Connection *

Select

Map

Connect Google Ads

Google Ads Oauth 2.0

#66e212yt846363de89f97d54
Change

Select an action *

Select

Map

The action ID

⏡

Run node once

Set Up the Softr and Google Ads Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
5

JavaScript

βš™

6

AI Anthropic Claude 3

βš™

+
7

Google Ads

1

Trigger on Webhook

βš™

2

Softr

βš™

βš™

3

Iterator

βš™

+
4

Webhook response

Save and Activate the Scenario

After configuring Softr, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Softr and Google Ads integration works as expected. Depending on your setup, data should flow between Softr and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Softr and Google Ads

Google Ads + Softr + Google Sheets: When a new user is created in Softr (presumably through a conversion tracked by Google Ads), their information is added as a new row in a Google Sheet for ROI tracking.

Softr + Google Ads + Slack: When a new user is created in Softr, indicating a conversion goal is met, the automation searches for corresponding Google Ads campaigns and sends a notification to a Slack channel.

Softr and Google Ads integration alternatives

About Softr

Use Softr in Latenode to build custom web apps and client portals, then automate data flow between them and your backend. Update Softr content via Latenode workflows triggered by external events or scheduled tasks. Simplify app deployment and maintenance; connect it to other services for a seamless user experience.

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

See how Latenode works

FAQ Softr and Google Ads

How can I connect my Softr account to Google Ads using Latenode?

To connect your Softr account to Google Ads on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Softr and click on "Connect".
  • Authenticate your Softr and Google Ads accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automate lead data transfer to Google Ads?

Yes, you can! Latenode automates lead data transfer, enhancing ad targeting and ROI. Leverage no-code and AI to qualify leads before they reach your sales team.

What types of tasks can I perform by integrating Softr with Google Ads?

Integrating Softr with Google Ads allows you to perform various tasks, including:

  • Automatically creating Google Ads leads from new Softr form submissions.
  • Updating Google Ads customer lists based on Softr user activity.
  • Triggering personalized ads based on user segments in Softr.
  • Tracking ad conversions and attributing them to specific Softr pages.
  • Sending Softr data to Google Ads for enhanced audience targeting.

Can I use JavaScript functions to modify data?

Yes! Latenode allows JavaScript functions, giving you full control over data transformations between Softr and Google Ads for advanced workflows.

Are there any limitations to the Softr and Google Ads integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations may require advanced JavaScript knowledge.
  • Real-time data synchronization depends on the API limits of both Softr and Google Ads.
  • Historical data migration between Softr and Google Ads is not automated.

Try now