Advertising & Marketing
George Miloradovich
Researcher, Copywriter & Usecase Interviewer
February 23, 2025
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Imagine Alex, a driven software engineer in his early 30s, who works in a small but dynamic IT team. Their project is tight on deadlines, and they frequently turn to Google in search of tools and strategies to streamline their workflows. One term keeps cropping up: AI automation.
As they dive deeper, topics like Deepseek vs ChatGPT show up, sparking curiosity and leading to questions. How do these tools compare, and how do they stack up? What does each offer? And more pressingly, which one will best integrate with the platforms they already use, like Latenode?
Key Takeaways: Deepseek's advanced analytics can provide deep insights, making it ideal for tech-heavy tasks. ChatGPT is perfect for dynamic customer interactions and creative brainstorming. Latenode makes integration straightforward, facilitating efficiency across various functions.
The search for AI solutions often unveils a web of hidden inefficiencies – teams struggling to align business processes, developers overwhelmed by the flood of new LLMs, from Claude to Gemini, and an ever-widening gap between what businesses need and what their tech stack can actually deliver.
Small IT teams, like Alex's, often find themselves caught in a whirlwind of inefficiency and all those questions like ‘How does deepseek compare to ChatGPT in terms of performance?’. Automation with AI models feels more like an improvised patchwork than a well-oiled system. Instead of accelerating workflows, they face repetitive manual tasks, redundant efforts, and integration failures that slow everything down.
One of the biggest culprits is the disconnect between teams. Marketing and engineering departments frequently operate on different wavelengths, leading to fragmented communication and mismatched expectations. A tool that seems promising to one group might turn into an operational headache for another.
Without a shared vision, automation initiatives often backfire, causing friction rather than fluidity.
Common automation pitfalls small IT teams encounter:
The real challenge isn’t just about picking the best AI tool – it’s about crafting a system where all components work in harmony. Automation should be a bridge that connects processes, rather than a set of scattered shortcuts. The right approach allows teams to innovate, scale, and focus on strategic growth rather than fighting operational fires.
With that, let’s explore the simple question: Is deepseek better than ChatGPT, or not? We promise you, the results are not what many would expect.
Alex's team uncovers specifics about DeepSeek and ChatGPT during their research. As they dig deeper into the DeepSeek vs ChatGPT comparison, Alex decides to see how both models perform in his team's work and check out expert discussions. His team is looking for an AI assistant that can help them write content, optimize workflows, and speed up reporting tasks, while also being flexible enough for general automation.
DeepSeek R1 outperforms in highly technical domains. It achieved a 98% success rate in a coding benchmark posted by Artificial Analysis and a 100% score on the A-Level Pure Mathematics exam, which ChatGPT couldn't match. Some developers even note that DeepSeek's V3 model handles some code optimizations better than GPT-4o, making it a strong choice for performance-critical use cases.
DeepSeek leverages a Mixture-of-Experts (MoE) architecture, meaning only a portion of its parameters activate per query. This results in lower operational costs compared to ChatGPT, which processes full-model activations, making DeepSeek cheaper for frequent, structured queries. For example, due to cheaper API, DeepSeek’s 1M output tokens cost just $1.1 at Latenode, compared to $10 at ChatGPT.
For teams handling financial reports, engineering documentation, and structured data processing, DeepSeek provides a faster report generation speed, according to various feedback. Its efficiency in turning dense datasets into actionable insights makes it invaluable for analytics-heavy workflows.
DeepSeek R1 applies reinforcement learning for logical breakdowns, excelling in multi-step problem solving and structured reasoning tasks. Engineers and analysts appreciate how it can clarify complex logical chains in debugging and problem decomposition.
ChatGPT outshines DeepSeek when it comes to dynamic interactions, creative writing, and brainstorming. If a team needs an AI that writes fluent, engaging text or assists in ideation, ChatGPT is the better option, especially after the latest update to GPT 4o.
ChatGPT benefits from a massive ecosystem, offering third-party integrations, plugins, and a user-friendly API. Many businesses leverage ChatGPT because of its freemium model, which makes it easier to experiment before scaling up.
If you need storytelling, creative ideation, or multi-step problem solving, ChatGPT might offer a better solution. It adapts well to uncertain, evolving prompts, making it a great tool for innovation and brainstorming.
The answer depends on your use case:
For Alex's team, DeepSeek is the clear winner for engineering and code-heavy tasks, while ChatGPT remains useful for brainstorming and open-ended content creation. Understanding how DeepSeek is different from ChatGPT helps small IT teams make the most informed decision for their needs.
From their deep dive, Alex’s team realizes the potential of Latenode. This low-code platform offers unparalleled flexibility, allowing them to create, test, and perfect various automation scenarios without hefty investments. With Latenode, they can integrate both DeepSeek and ChatGPT, optimizing their workflows while ensuring smooth compatibility with existing processes.
One of the biggest advantages of Latenode is its drag-and-drop editor, which enables users to build and customize automation sequences visually – without writing a single line of code. This means that whether Alex is an experienced developer or someone with no technical background, he can quickly design and deploy AI-powered workflows.
His team explores how DeepSeek compares to ChatGPT in different use cases, ultimately crafting automation tools that fit their exact needs.
Customer interactions often involve a mix of general and highly technical queries, making it crucial to route each request to the right AI model.
This workflow allows Alex’s team to compare DeepSeek vs. ChatGPT directly within their Latenode-powered chatbot, refining customer responses based on real-world interactions.
Start with this template: AI-powered chatbot that connects to Intercom and Google Sheets as your database.
For businesses dealing with large datasets, financial reports, or transaction monitoring, combining DeepSeek and ChatGPT in Latenode provides an optimal automation strategy.
This use case helps them to test and learn how is Deepseek different from ChatGPT at handling structured financial data.
Start with this template: Automated invoice processing using Gmail, ChatGPT, and Google Sheets.
AI-driven content generation is changing the way marketing teams operate. Latenode makes it easy for non-technical users to build AI-powered workflows that handle everything from research to publishing.
Alex’s team tests how DeepSeek compares to ChatGPT in performance, evaluating which model generates the most effective marketing materials while ensuring factual consistency.
Start with this template: Automated article creation using Perplexity and DeepSeek.
Alex and his team walk away confident, equipped with new knowledge and an arsenal of tools to solve their current project challenges, and leapfrog into efficient automation. With Latenode, they compare DeepSeek vs. ChatGPT in real-world tasks and build custom AI-driven tools tailored to their exact needs. Join them and make your AI integration intuitive and scalable!
How is Deepseek different from ChatGPT?
Deepseek focuses on data-driven content creation, offering analytics geared toward technical fields, while ChatGPT excels in generating conversational content and general automation.
Is Deepseek better for my technical team?
Yes, if your tasks are data-intensive and require precise content tailored to technical needs, Deepseek is a superior choice.
Can Latenode integrate both Deepseek and ChatGPT seamlessly?
Absolutely. Latenode’s integration capabilities allow for smooth workflows, ensuring both tools complement each other effectively.
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