How to connect 123FormBuilder and Zoho CRM
Create a New Scenario to Connect 123FormBuilder and Zoho CRM
In the workspace, click the โCreate New Scenarioโ button.

Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a 123FormBuilder, triggered by another scenario, or executed manually (for testing purposes). In most cases, 123FormBuilder or Zoho CRM will be your first step. To do this, click "Choose an app," find 123FormBuilder or Zoho CRM, and select the appropriate trigger to start the scenario.

Add the 123FormBuilder Node
Select the 123FormBuilder node from the app selection panel on the right.

123FormBuilder
Configure the 123FormBuilder
Click on the 123FormBuilder node to configure it. You can modify the 123FormBuilder URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zoho CRM Node
Next, click the plus (+) icon on the 123FormBuilder node, select Zoho CRM from the list of available apps, and choose the action you need from the list of nodes within Zoho CRM.

123FormBuilder
โ

Zoho CRM

Authenticate Zoho CRM
Now, click the Zoho CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zoho CRM settings. Authentication allows you to use Zoho CRM through Latenode.
Configure the 123FormBuilder and Zoho CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the 123FormBuilder and Zoho CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that donโt require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
โ
AI Anthropic Claude 3
โ

Zoho CRM
Trigger on Webhook
โ
123FormBuilder
โ
โ
Iterator
โ
Webhook response

Save and Activate the Scenario
After configuring 123FormBuilder, Zoho CRM, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the 123FormBuilder and Zoho CRM integration works as expected. Depending on your setup, data should flow between 123FormBuilder and Zoho CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect 123FormBuilder and Zoho CRM
123FormBuilder + Zoho CRM + Slack: When a new submission is received in 123FormBuilder, a lead is created or updated in Zoho CRM, and a notification is sent to a designated Slack channel.
Zoho CRM + 123FormBuilder + Google Sheets: When a new lead is created or updated in Zoho CRM, retrieve the associated form submissions from 123FormBuilder, and then log the data in a Google Sheet for analysis.
123FormBuilder and Zoho CRM integration alternatives
About 123FormBuilder
Streamline data collection by connecting 123FormBuilder to Latenode. Automatically trigger workflows when forms are submitted. Route form data to CRMs, databases, or email marketing tools. Use Latenode to validate entries, calculate scores, and manage follow-ups โ automating processes with a no-code, scalable workflow.
Similar apps
Related categories

About Zoho CRM
Connect Zoho CRM to Latenode and automate your sales processes. Automatically update records, trigger email sequences, and sync data with other apps. Streamline lead management and reporting by combining Zoho CRM's features with Latenode's visual editor, AI assistance, and custom code options. Scale workflows affordably with flexible execution-based pricing.
Similar apps
Related categories
See how Latenode works
FAQ 123FormBuilder and Zoho CRM
How can I connect my 123FormBuilder account to Zoho CRM using Latenode?
To connect your 123FormBuilder account to Zoho CRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select 123FormBuilder and click on "Connect".
- Authenticate your 123FormBuilder and Zoho CRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update CRM leads from new form submissions?
Yes, you can! Latenode lets you instantly update Zoho CRM leads from 123FormBuilder entries. This ensures your sales team has the latest customer data, boosting conversion rates.
What types of tasks can I perform by integrating 123FormBuilder with Zoho CRM?
Integrating 123FormBuilder with Zoho CRM allows you to perform various tasks, including:
- Create new Zoho CRM leads from 123FormBuilder submissions.
- Update existing Zoho CRM contacts with form data.
- Trigger email campaigns in Zoho CRM based on form responses.
- Add new form submitters to Zoho CRM mailing lists.
- Log form submission details as notes in Zoho CRM.
How do I handle complex logic between 123FormBuilder and Zoho CRM?
Latenode's no-code editor allows you to add custom logic via JavaScript blocks, filtering data and formatting values between 123FormBuilder and Zoho CRM.
Are there any limitations to the 123FormBuilder and Zoho CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- File uploads from 123FormBuilder may require additional configuration for storage within Zoho CRM.
- Real-time updates depend on the API limits of both 123FormBuilder and Zoho CRM.
- Custom field mappings may require adjustments based on data types.