ActiveCampaign and Facebook Integration

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Automatically add Facebook leads to ActiveCampaign for targeted campaigns. Latenode's visual editor lets you customize lead segmentation and nurture flows with JavaScript, scaling automations affordably.

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ActiveCampaign

Facebook

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect ActiveCampaign and Facebook

Create a New Scenario to Connect ActiveCampaign and Facebook

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a ActiveCampaign, triggered by another scenario, or executed manually (for testing purposes). In most cases, ActiveCampaign or Facebook will be your first step. To do this, click "Choose an app," find ActiveCampaign or Facebook, and select the appropriate trigger to start the scenario.

Add the ActiveCampaign Node

Select the ActiveCampaign node from the app selection panel on the right.

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ActiveCampaign

Configure the ActiveCampaign

Click on the ActiveCampaign node to configure it. You can modify the ActiveCampaign URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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ActiveCampaign

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Run node once

Add the Facebook Node

Next, click the plus (+) icon on the ActiveCampaign node, select Facebook from the list of available apps, and choose the action you need from the list of nodes within Facebook.

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Authenticate Facebook

Now, click the Facebook node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook settings. Authentication allows you to use Facebook through Latenode.

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Run node once

Configure the ActiveCampaign and Facebook Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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The action ID

Run node once

Set Up the ActiveCampaign and Facebook Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring ActiveCampaign, Facebook, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the ActiveCampaign and Facebook integration works as expected. Depending on your setup, data should flow between ActiveCampaign and Facebook (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect ActiveCampaign and Facebook

Facebook + ActiveCampaign + Google Sheets: When a new lead is captured through Facebook Lead Ads, the contact is added or updated in ActiveCampaign, and their information is logged in a Google Sheet for tracking and analysis.

Facebook + ActiveCampaign + Slack: When a new lead ad is submitted on Facebook, the contact is added to ActiveCampaign, and a notification is sent to a specified Slack channel to alert the sales team about the new lead.

ActiveCampaign and Facebook integration alternatives

About ActiveCampaign

Automate ActiveCampaign tasks within Latenode for streamlined marketing. Trigger campaigns based on data from any source, not just forms. Sync contacts, segment lists, and personalize emails using Latenode’s visual editor and built-in data transformation tools. Connect to CRMs or databases for smarter, automated customer journeys without complex coding.

About Facebook

Automate Facebook posting/engagement within Latenode workflows. Use it to monitor brand mentions, post content, or gather lead data automatically. Connect Facebook to other apps, like CRMs or data warehouses, to streamline social media management. Latenode's visual editor lets you design flexible scenarios without code, and its scaling architecture handles high volumes.

See how Latenode works

FAQ ActiveCampaign and Facebook

How can I connect my ActiveCampaign account to Facebook using Latenode?

To connect your ActiveCampaign account to Facebook on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select ActiveCampaign and click on "Connect".
  • Authenticate your ActiveCampaign and Facebook accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I retarget ActiveCampaign contacts with Facebook ads?

Yes, you can! Latenode allows seamless data transfer. Retarget warm leads from ActiveCampaign within Facebook,boosting conversion rates with personalized ad campaigns.

What types of tasks can I perform by integrating ActiveCampaign with Facebook?

Integrating ActiveCampaign with Facebook allows you to perform various tasks, including:

  • Create Facebook Custom Audiences from new ActiveCampaign contacts.
  • Update ActiveCampaign contact properties from Facebook Lead Ads data.
  • Trigger ActiveCampaign automations from Facebook post engagements.
  • Post ActiveCampaign campaign updates automatically to Facebook pages.
  • Track Facebook ad conversions and log them in ActiveCampaign.

How does Latenode handle ActiveCampaign's API rate limits?

Latenode intelligently manages API calls, using queues and retries to prevent errors and ensure reliable data flow, even at scale.

Are there any limitations to the ActiveCampaign and Facebook integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex ActiveCampaign automations may require JavaScript for full customization.
  • Facebook's API changes can occasionally impact the integration and require updates.
  • Historical data migration may need custom scripting for large datasets.

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