How to connect Bexio and Facebook Conversions
Create a New Scenario to Connect Bexio and Facebook Conversions
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Bexio, triggered by another scenario, or executed manually (for testing purposes). In most cases, Bexio or Facebook Conversions will be your first step. To do this, click "Choose an app," find Bexio or Facebook Conversions, and select the appropriate trigger to start the scenario.

Add the Bexio Node
Select the Bexio node from the app selection panel on the right.


Bexio

Add the Facebook Conversions Node
Next, click the plus (+) icon on the Bexio node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.


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Facebook Conversions

Authenticate Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Configure the Bexio and Facebook Conversions Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Bexio and Facebook Conversions Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Facebook Conversions
Trigger on Webhook
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Bexio
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Bexio, Facebook Conversions, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Bexio and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Bexio and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Bexio and Facebook Conversions
Shopify + Bexio + Facebook Conversions: When a new paid order is created in Shopify, find the corresponding customer in Bexio. Then, send a Facebook Conversion event with the order details to track ad conversions.
Facebook Conversions + Bexio + Google Sheets: When a Facebook Conversion event is triggered, find or create the corresponding contact in Bexio and log the event details, including customer data, into a Google Sheet.
Bexio and Facebook Conversions integration alternatives

About Bexio
Sync Bexio contacts, invoices, or products with other apps via Latenode. Automate accounting tasks: trigger invoice creation from new orders or update customer data across your stack. Latenode's visual editor simplifies building complex workflows, and its JavaScript node adds flexibility beyond Bexio's defaults.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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See how Latenode works
FAQ Bexio and Facebook Conversions
How can I connect my Bexio account to Facebook Conversions using Latenode?
To connect your Bexio account to Facebook Conversions on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Bexio and click on "Connect".
- Authenticate your Bexio and Facebook Conversions accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track ad spend ROI with Bexio sales data?
Yes, you can easily track ROI! Latenode's advanced data mapping combines Bexio sales figures with Facebook ad data, providing a clear view of campaign effectiveness—no coding required.
What types of tasks can I perform by integrating Bexio with Facebook Conversions?
Integrating Bexio with Facebook Conversions allows you to perform various tasks, including:
- Automatically create Facebook Custom Audiences from new Bexio contacts.
- Track the monetary value of Facebook ad-driven conversions in Bexio.
- Send personalized Facebook messages to new Bexio customers.
- Update Facebook lead ad information based on Bexio contact changes.
- Trigger Facebook retargeting ads based on Bexio invoice payment status.
How secure is my Bexio data on Latenode?
Latenode employs robust encryption and security protocols to ensure your Bexio data remains secure throughout the integration and automation processes.
Are there any limitations to the Bexio and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data import from Bexio to Facebook Conversions is limited.
- Complex Bexio custom field mappings may require JavaScript transformation.
- Real-time data synchronization depends on the API rate limits of both platforms.