How to connect CloudTalk and Serper
Create a New Scenario to Connect CloudTalk and Serper
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a CloudTalk, triggered by another scenario, or executed manually (for testing purposes). In most cases, CloudTalk or Serper will be your first step. To do this, click "Choose an app," find CloudTalk or Serper, and select the appropriate trigger to start the scenario.

Add the CloudTalk Node
Select the CloudTalk node from the app selection panel on the right.

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Configure the CloudTalk
Click on the CloudTalk node to configure it. You can modify the CloudTalk URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Serper Node
Next, click the plus (+) icon on the CloudTalk node, select Serper from the list of available apps, and choose the action you need from the list of nodes within Serper.

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Authenticate Serper
Now, click the Serper node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Serper settings. Authentication allows you to use Serper through Latenode.
Configure the CloudTalk and Serper Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the CloudTalk and Serper Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring CloudTalk, Serper, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the CloudTalk and Serper integration works as expected. Depending on your setup, data should flow between CloudTalk and Serper (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect CloudTalk and Serper
CloudTalk + Serper + Slack: When a new call is received in CloudTalk, this automation searches for information on a specified keyword using Serper. The search results are then sent to a designated Slack channel.
Serper + CloudTalk + Google Sheets: This automation monitors Google search ranking changes using Serper. When a change is detected, CloudTalk is used to automatically call a client. The call outcome is then logged in a Google Sheet.
CloudTalk and Serper integration alternatives
About CloudTalk
Automate CloudTalk call and SMS data within Latenode. Trigger workflows on new calls, messages, or agent status changes. Update CRMs, send alerts, or generate reports automatically. Use Latenode's visual editor and data transformation tools to customize call center automations without complex coding, and scale your workflows efficiently.
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About Serper
Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.
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See how Latenode works
FAQ CloudTalk and Serper
How can I connect my CloudTalk account to Serper using Latenode?
To connect your CloudTalk account to Serper on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select CloudTalk and click on "Connect".
- Authenticate your CloudTalk and Serper accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I analyze call transcripts for SEO keyword opportunities?
Yes, you can! Latenode's no-code interface allows you to connect CloudTalk call data with Serper to extract and analyze keywords, boosting SEO with minimal coding.
What types of tasks can I perform by integrating CloudTalk with Serper?
Integrating CloudTalk with Serper allows you to perform various tasks, including:
- Automatically enriching CloudTalk call data with Serper’s SEO insights.
- Generating SEO-optimized call summaries using AI and both app's data.
- Triggering SEO content updates based on frequent call topics identified.
- Monitoring keyword trends from CloudTalk calls via Serper's ranking data.
- Creating custom reports blending call metrics with SEO performance data.
How easily can I manage CloudTalk call data within Latenode workflows?
Latenode provides visual tools for mapping and transforming CloudTalk data, enabling seamless integration into complex workflows.
Are there any limitations to the CloudTalk and Serper integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Large-scale data processing may require optimized workflow design.
- Advanced Serper features require an active Serper subscription.
- Custom CloudTalk fields might need manual mapping initially.