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Enrich leads from Unbounce landing pages with contextual data using Enrich Layer. Latenode’s visual editor makes complex lead qualification workflows simple, plus you only pay for the execution time, keeping costs low as you scale.
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Create a New Scenario to Connect Enrich Layer and Unbounce
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Enrich Layer, triggered by another scenario, or executed manually (for testing purposes). In most cases, Enrich Layer or Unbounce will be your first step. To do this, click "Choose an app," find Enrich Layer or Unbounce, and select the appropriate trigger to start the scenario.
Add the Enrich Layer Node
Select the Enrich Layer node from the app selection panel on the right.
Enrich Layer
Configure the Enrich Layer
Click on the Enrich Layer node to configure it. You can modify the Enrich Layer URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Unbounce Node
Next, click the plus (+) icon on the Enrich Layer node, select Unbounce from the list of available apps, and choose the action you need from the list of nodes within Unbounce.
Enrich Layer
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Unbounce
Authenticate Unbounce
Now, click the Unbounce node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Unbounce settings. Authentication allows you to use Unbounce through Latenode.
Configure the Enrich Layer and Unbounce Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Enrich Layer and Unbounce Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Unbounce
Trigger on Webhook
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Enrich Layer
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Enrich Layer, Unbounce, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Enrich Layer and Unbounce integration works as expected. Depending on your setup, data should flow between Enrich Layer and Unbounce (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Unbounce + Enrich Layer + Slack: When a new form is submitted on an Unbounce landing page, the lead's company data is enriched using Enrich Layer. A message is then sent to a designated Slack channel, providing the enriched lead information for sales review.
Unbounce + Enrich Layer + HubSpot: When a new form is submitted on an Unbounce landing page, the lead's company data is enriched using Enrich Layer. Then, the enriched lead is automatically created or updated in HubSpot for marketing purposes.
About Enrich Layer
Enrich Layer inside Latenode automates data validation and enhancement. Fix errors and add missing info to leads or contacts. Clean up data from any source before it reaches your CRM or database. Latenode handles complex logic and scales the process without per-step costs, keeping data accurate and workflows efficient.
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About Unbounce
Use Unbounce in Latenode to automate post-conversion actions. Trigger workflows on new leads to segment, enrich, and route data to your CRM. Connect Unbounce landing pages to other apps, add custom logic, and scale automation without code or per-step fees. Build streamlined processes for better lead management.
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How can I connect my Enrich Layer account to Unbounce using Latenode?
To connect your Enrich Layer account to Unbounce on Latenode, follow these steps:
Can I enrich Unbounce leads automatically?
Yes! Latenode lets you instantly enrich new Unbounce leads with data from Enrich Layer, creating highly targeted segments. Use our no-code editor for simple workflows, or add JS for complex logic.
What types of tasks can I perform by integrating Enrich Layer with Unbounce?
Integrating Enrich Layer with Unbounce allows you to perform various tasks, including:
What Enrich Layer data can Latenode access?
Latenode can access all data points Enrich Layer provides, letting you build rich lead profiles to improve conversions.
Are there any limitations to the Enrich Layer and Unbounce integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: