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Automatically add leads from Facebook Conversions to ActiveCampaign. Use Latenode's visual editor to precisely qualify and segment leads, then update ActiveCampaign using custom JavaScript logic. Scale affordably.
Connect Facebook Conversions and ActiveCampaign in minutes with Latenode.
Create Facebook Conversions to ActiveCampaign workflow
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Facebook Conversions
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Create a New Scenario to Connect Facebook Conversions and ActiveCampaign
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or ActiveCampaign will be your first step. To do this, click "Choose an app," find Facebook Conversions or ActiveCampaign, and select the appropriate trigger to start the scenario.
Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.
Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the ActiveCampaign Node
Next, click the plus (+) icon on the Facebook Conversions node, select ActiveCampaign from the list of available apps, and choose the action you need from the list of nodes within ActiveCampaign.
Facebook Conversions
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ActiveCampaign
Authenticate ActiveCampaign
Now, click the ActiveCampaign node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your ActiveCampaign settings. Authentication allows you to use ActiveCampaign through Latenode.
Configure the Facebook Conversions and ActiveCampaign Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and ActiveCampaign Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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ActiveCampaign
Trigger on Webhook
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Facebook Conversions
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook Conversions, ActiveCampaign, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and ActiveCampaign integration works as expected. Depending on your setup, data should flow between Facebook Conversions and ActiveCampaign (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Shopify + Facebook Conversions + ActiveCampaign: When a new paid order is placed in Shopify, send an event to Facebook Conversions to track ad performance and add the customer to a specific list in ActiveCampaign to personalize follow-up marketing.
ActiveCampaign + Facebook Conversions + Google Sheets: When a new or updated contact is registered in ActiveCampaign, send conversion data to Facebook Conversions and log the contact's information and conversion details in a Google Sheet for reporting.
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About ActiveCampaign
Automate ActiveCampaign tasks within Latenode for streamlined marketing. Trigger campaigns based on data from any source, not just forms. Sync contacts, segment lists, and personalize emails using Latenode’s visual editor and built-in data transformation tools. Connect to CRMs or databases for smarter, automated customer journeys without complex coding.
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How can I connect my Facebook Conversions account to ActiveCampaign using Latenode?
To connect your Facebook Conversions account to ActiveCampaign on Latenode, follow these steps:
Can I automatically add Facebook Conversions leads to ActiveCampaign?
Yes, you can! Latenode lets you instantly add leads, using advanced filters. Nurture leads faster with personalized ActiveCampaign automations triggered by Facebook Conversions events.
What types of tasks can I perform by integrating Facebook Conversions with ActiveCampaign?
Integrating Facebook Conversions with ActiveCampaign allows you to perform various tasks, including:
How secure is my Facebook Conversions data within Latenode?
Latenode employs robust security measures, including encryption and access controls, ensuring the privacy and security of your data during all integrations.
Are there any limitations to the Facebook Conversions and ActiveCampaign integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: