Facebook Conversions and ZeroBounce Integration

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Automatically cleanse lead data in ZeroBounce, then send only valid, high-quality conversions to Facebook Conversions using Latenode's visual editor. Scale affordably and improve your ad targeting with better data. Further refine with custom JS logic as needed.

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Facebook Conversions

ZeroBounce

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Facebook Conversions and ZeroBounce

Create a New Scenario to Connect Facebook Conversions and ZeroBounce

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or ZeroBounce will be your first step. To do this, click "Choose an app," find Facebook Conversions or ZeroBounce, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node

Select the Facebook Conversions node from the app selection panel on the right.

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Facebook Conversions

Configure the Facebook Conversions

Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Facebook Conversions

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Connect Facebook Conversions

Sign In

Run node once

Add the ZeroBounce Node

Next, click the plus (+) icon on the Facebook Conversions node, select ZeroBounce from the list of available apps, and choose the action you need from the list of nodes within ZeroBounce.

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Facebook Conversions

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ZeroBounce

Authenticate ZeroBounce

Now, click the ZeroBounce node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your ZeroBounce settings. Authentication allows you to use ZeroBounce through Latenode.

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Facebook Conversions

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Configure the Facebook Conversions and ZeroBounce Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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ZeroBounce Oauth 2.0

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The action ID

Run node once

Set Up the Facebook Conversions and ZeroBounce Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Facebook Conversions, ZeroBounce, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and ZeroBounce integration works as expected. Depending on your setup, data should flow between Facebook Conversions and ZeroBounce (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Facebook Conversions and ZeroBounce

Facebook Conversions + ZeroBounce + Google Sheets: When a new lead is captured through Facebook Conversions, the email address is validated using ZeroBounce. The validated email and other lead information are then added to a Google Sheet.

Facebook Conversions + ZeroBounce + ActiveCampaign: Upon receiving a new lead from Facebook Conversions, the email address is validated using ZeroBounce. If the email is valid, a new contact is created or updated in ActiveCampaign.

Facebook Conversions and ZeroBounce integration alternatives

About Facebook Conversions

Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.

About ZeroBounce

Use ZeroBounce in Latenode to automatically validate email addresses in your workflows. Stop sending emails to invalid addresses and improve deliverability. Integrate it with your CRM or forms to clean data on entry. Automate list hygiene and get better results by removing bounces, all within visual Latenode flows.

See how Latenode works

FAQ Facebook Conversions and ZeroBounce

How can I connect my Facebook Conversions account to ZeroBounce using Latenode?

To connect your Facebook Conversions account to ZeroBounce on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Facebook Conversions and click on "Connect".
  • Authenticate your Facebook Conversions and ZeroBounce accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I validate leads from Facebook ads before adding them to my CRM?

Yes, you can! Latenode lets you automate lead validation using ZeroBounce, ensuring higher data quality and better conversion rates. Leverage no-code blocks or JavaScript for advanced filtering.

What types of tasks can I perform by integrating Facebook Conversions with ZeroBounce?

Integrating Facebook Conversions with ZeroBounce allows you to perform various tasks, including:

  • Automatically verify email addresses collected through Facebook lead ads.
  • Filter out invalid or risky email addresses from your Facebook audience.
  • Enrich Facebook lead data with ZeroBounce email validation results.
  • Trigger custom actions based on email validation status using Latenode's logic.
  • Maintain a clean and engaged audience for Facebook custom audiences.

How does Latenode handle large volumes of Facebook Conversions data?

Latenode's architecture is designed for scalability, effortlessly processing large datasets from Facebook Conversions by dynamically scaling resources when needed.

Are there any limitations to the Facebook Conversions and ZeroBounce integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Facebook Conversions and ZeroBounce APIs may affect processing speed.
  • Custom JavaScript code requires technical expertise for implementation.
  • Advanced filtering logic requires a clear understanding of your data.

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