How to connect Facebook Pages and WhatConverts
Create a New Scenario to Connect Facebook Pages and WhatConverts
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Pages, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Pages or WhatConverts will be your first step. To do this, click "Choose an app," find Facebook Pages or WhatConverts, and select the appropriate trigger to start the scenario.

Add the Facebook Pages Node
Select the Facebook Pages node from the app selection panel on the right.

Facebook Pages
Configure the Facebook Pages
Click on the Facebook Pages node to configure it. You can modify the Facebook Pages URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the WhatConverts Node
Next, click the plus (+) icon on the Facebook Pages node, select WhatConverts from the list of available apps, and choose the action you need from the list of nodes within WhatConverts.

Facebook Pages
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WhatConverts

Authenticate WhatConverts
Now, click the WhatConverts node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WhatConverts settings. Authentication allows you to use WhatConverts through Latenode.
Configure the Facebook Pages and WhatConverts Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Pages and WhatConverts Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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WhatConverts
Trigger on Webhook
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Facebook Pages
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Facebook Pages, WhatConverts, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Pages and WhatConverts integration works as expected. Depending on your setup, data should flow between Facebook Pages and WhatConverts (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Pages and WhatConverts
WhatConverts + Google Sheets + Facebook Pages: When WhatConverts detects a new lead, the lead information is added as a new row in Google Sheets, and the related Facebook page post is updated.
WhatConverts + Facebook Pages + Slack: When WhatConverts identifies a new lead attributed to a Facebook page post, a notification is sent to a designated Slack channel.
Facebook Pages and WhatConverts integration alternatives
About Facebook Pages
Automate Facebook Page management within Latenode workflows. Automatically post content, track engagement, and respond to comments using no-code tools. Integrate with other apps to build social media automation pipelines. Unlike standalone tools, Latenode lets you customize flows with JavaScript and scale easily, paying only for execution time.
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About WhatConverts
Capture and analyze marketing leads in WhatConverts, then pipe data to Latenode to automate follow-ups. Qualify leads based on source & behavior using Latenode's no-code tools, triggering custom CRM updates or personalized email sequences. Scale lead management without complex coding.
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See how Latenode works
FAQ Facebook Pages and WhatConverts
How can I connect my Facebook Pages account to WhatConverts using Latenode?
To connect your Facebook Pages account to WhatConverts on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Pages and click on "Connect".
- Authenticate your Facebook Pages and WhatConverts accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track Facebook lead ad conversions in WhatConverts?
Yes, you can! Latenode enables this by automatically sending Facebook Pages lead data to WhatConverts, providing comprehensive conversion tracking and ROI analysis.
What types of tasks can I perform by integrating Facebook Pages with WhatConverts?
Integrating Facebook Pages with WhatConverts allows you to perform various tasks, including:
- Create WhatConverts leads from new Facebook Pages lead ad submissions.
- Update WhatConverts lead details when a Facebook Page post is engaged with.
- Send custom alerts based on lead data captured from Facebook Pages.
- Automatically tag leads in WhatConverts based on Facebook ad campaigns.
- Analyze Facebook ad performance based on conversion data in WhatConverts.
Can I filter Facebook Pages data before sending it to WhatConverts?
Yes! Latenode allows advanced filtering using JavaScript blocks and AI to precisely control data flow.
Are there any limitations to the Facebook Pages and WhatConverts integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data from Facebook Pages prior to integration may not be accessible.
- Custom fields in Facebook Pages may require manual mapping to WhatConverts fields.
- Real-time data transfer is subject to Facebook Pages API rate limits.