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Capture leads from Google Ads directly into 123FormBuilder. Use Latenode's visual editor to filter form submissions and automate custom follow-ups. Pay only for execution time, scaling lead nurturing affordably.
Connect Google Ads and 123FormBuilder in minutes with Latenode.
Create Google Ads to 123FormBuilder workflow
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or 123FormBuilder will be your first step. To do this, click "Choose an app," find Google Ads or 123FormBuilder, and select the appropriate trigger to start the scenario.

Select the Google Ads node from the app selection panel on the right.

Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Google Ads node, select 123FormBuilder from the list of available apps, and choose the action you need from the list of nodes within 123FormBuilder.

Google Ads
β
123FormBuilder
Now, click the 123FormBuilder node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your 123FormBuilder settings. Authentication allows you to use 123FormBuilder through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
β
AI Anthropic Claude 3
β
123FormBuilder
Trigger on Webhook
β
Google Ads
β
β
Iterator
β
Webhook response
After configuring Google Ads, 123FormBuilder, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Google Ads and 123FormBuilder integration works as expected. Depending on your setup, data should flow between Google Ads and 123FormBuilder (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
123FormBuilder + Google Ads + Slack: When a new submission is received in 123FormBuilder, the lead's information can be added to a Google Ads customer list. A Slack notification is then sent to alert the team about the new lead.
123FormBuilder + Google Ads + Google Sheets: Each new form submission in 123FormBuilder adds a new row to a Google Sheet. The data collected is then used to generate a report in Google Ads to optimize campaigns.
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About 123FormBuilder
Streamline data collection by connecting 123FormBuilder to Latenode. Automatically trigger workflows when forms are submitted. Route form data to CRMs, databases, or email marketing tools. Use Latenode to validate entries, calculate scores, and manage follow-ups β automating processes with a no-code, scalable workflow.
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How can I connect my Google Ads account to 123FormBuilder using Latenode?
To connect your Google Ads account to 123FormBuilder on Latenode, follow these steps:
Can I automatically update Google Ads based on 123FormBuilder submissions?
Yes, you can! Latenode's visual editor simplifies this, letting you trigger Google Ads updates directly from form data. Automate campaign adjustments based on real-time user input, improving ad relevance.
What types of tasks can I perform by integrating Google Ads with 123FormBuilder?
Integrating Google Ads with 123FormBuilder allows you to perform various tasks, including:
Can I use JavaScript to extend the Google Ads integration?
Yes! Latenode allows you to use JavaScript code blocks to customize the Google Ads integration, providing unparalleled flexibility for advanced workflows.
Are there any limitations to the Google Ads and 123FormBuilder integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: