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Automatically trigger Delighted surveys based on Google Ads campaign performance. Latenode's visual editor makes it simple to connect ad spend to customer satisfaction data, and affordable pricing helps you scale feedback loops without cost concerns.
Connect Google Ads and Delighted in minutes with Latenode.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Delighted will be your first step. To do this, click "Choose an app," find Google Ads or Delighted, and select the appropriate trigger to start the scenario.

Select the Google Ads node from the app selection panel on the right.

Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Google Ads node, select Delighted from the list of available apps, and choose the action you need from the list of nodes within Delighted.

Google Ads
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Delighted
Now, click the Delighted node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Delighted settings. Authentication allows you to use Delighted through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
β
Delighted
Trigger on Webhook
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Google Ads
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β
Iterator
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Webhook response
After configuring Google Ads, Delighted, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Google Ads and Delighted integration works as expected. Depending on your setup, data should flow between Google Ads and Delighted (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Delighted + Google Ads + Slack: When a new response is received in Delighted indicating low satisfaction, the automation will search for the relevant ad campaigns in Google Ads. If found, a message will be sent to a Slack channel alerting the marketing team to review the ad copy and targeting.
Delighted + Google Ads + Google Sheets: Track new survey responses from Delighted. Update bids in Google Ads based on feedback. Log all response data into Google Sheets for analysis and record-keeping.
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Delighted
Automate feedback loops with Delighted in Latenode. Send surveys post-interaction and instantly act on results. Route scores to your team's Slack, update records in your CRM, or trigger follow-ups based on sentiment. Build adaptable workflows with no-code tools, custom logic, and AI β all without per-step costs.
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How can I connect my Google Ads account to Delighted using Latenode?
To connect your Google Ads account to Delighted on Latenode, follow these steps:
Can I trigger Delighted surveys based on Google Ads spend?
Yes! Latenode allows triggering Delighted surveys based on Google Ads spend thresholds. Automate feedback collection & optimize ad spend with data-driven insights, without coding!
What types of tasks can I perform by integrating Google Ads with Delighted?
Integrating Google Ads with Delighted allows you to perform various tasks, including:
Can I use JavaScript functions to transform Google Ads data?
Yes! Latenode allows you to use JavaScript to transform Google Ads data before sending it to Delighted, offering complete control and flexibility.
Are there any limitations to the Google Ads and Delighted integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: