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How to connect Google Ads and Demio
Create a New Scenario to Connect Google Ads and Demio
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Demio will be your first step. To do this, click "Choose an app," find Google Ads or Demio, and select the appropriate trigger to start the scenario.
Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.
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Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Demio Node
Next, click the plus (+) icon on the Google Ads node, select Demio from the list of available apps, and choose the action you need from the list of nodes within Demio.
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Authenticate Demio
Now, click the Demio node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Demio settings. Authentication allows you to use Demio through Latenode.
Configure the Google Ads and Demio Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Demio Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario
After configuring Google Ads, Demio, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Demio integration works as expected. Depending on your setup, data should flow between Google Ads and Demio (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Demio
Google Ads + Demio + Slack: When a new lead registers for a webinar through a Google Ads campaign, a notification is sent to a designated Slack channel to alert the sales team.
Demio + Google Ads + HubSpot: Capture leads who register for a Demio webinar, add them to a Google Ads customer list for retargeting, and update their contact profiles in HubSpot.
Google Ads and Demio integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Demio
Automate Demio webinar tasks with Latenode. Connect event data (registrations, attendance) to your CRM, email marketing, or analytics tools. Trigger follow-ups or update databases automatically. Using Latenode means simpler event-driven flows and richer lead insights without manual data handling. Scale your event marketing and save time.
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See how Latenode works
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FAQ Google Ads and Demio
How can I connect my Google Ads account to Demio using Latenode?
To connect your Google Ads account to Demio on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Demio accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically register leads from Google Ads to Demio?
Yes, you can! Latenode's visual builder simplifies connecting Google Ads leads to Demio webinars, saving you time and improving lead engagement with automated follow-ups.
What types of tasks can I perform by integrating Google Ads with Demio?
Integrating Google Ads with Demio allows you to perform various tasks, including:
- Automatically registering Google Ads leads for specific Demio webinars.
- Triggering personalized email sequences in Demio based on Google Ads campaign data.
- Updating lead information in Demio with data collected from Google Ads campaigns.
- Creating custom reports combining data from both Google Ads and Demio.
- Segmenting Demio webinar attendees based on their Google Ads targeting criteria.
How does Latenode handle Google Ads budget changes?
Latenode can monitor Google Ads budget changes and trigger alerts or adjust Demio webinar promotions automatically, ensuring efficient ad spend.
Are there any limitations to the Google Ads and Demio integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical Google Ads data prior to integration may not be immediately accessible.
- Complex Google Ads campaign structures may require advanced workflow configuration.
- Demio API rate limits can affect the speed of large data transfers.
