How to connect Instagram for Business and Grist
Create a New Scenario to Connect Instagram for Business and Grist
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Grist will be your first step. To do this, click "Choose an app," find Instagram for Business or Grist, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Grist Node
Next, click the plus (+) icon on the Instagram for Business node, select Grist from the list of available apps, and choose the action you need from the list of nodes within Grist.

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Authenticate Grist
Now, click the Grist node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Grist settings. Authentication allows you to use Grist through Latenode.
Configure the Instagram for Business and Grist Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Grist Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Instagram for Business, Grist, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Grist integration works as expected. Depending on your setup, data should flow between Instagram for Business and Grist (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Grist
Instagram for Business + Grist + Slack: When new media is posted on Instagram, its insights are fetched and added to a Grist document. If engagement (likes, comments) exceeds a threshold, a notification is sent to Slack.
Instagram for Business + Grist + Google Sheets: When a new user follows on Instagram, their follower data is added to Grist. Subsequently, this data is then logged into a Google Sheet for analysis.
Instagram for Business and Grist integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Grist
Use Grist in Latenode to build custom data dashboards and manage complex data sets within your automation workflows. Trigger flows based on Grist updates, or write data back to Grist after processing. Add custom logic with JavaScript and scale without per-step fees, creating powerful data-driven automations.
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See how Latenode works
FAQ Instagram for Business and Grist
How can I connect my Instagram for Business account to Grist using Latenode?
To connect your Instagram for Business account to Grist on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Grist accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track Instagram ad performance in Grist?
Yes, you can! Latenode allows automated data transfer. Analyze ad spend versus engagement directly in Grist for improved campaign ROI tracking and actionable insights.
What types of tasks can I perform by integrating Instagram for Business with Grist?
Integrating Instagram for Business with Grist allows you to perform various tasks, including:
- Automatically save new Instagram leads to Grist for follow-up.
- Track Instagram post engagement metrics directly in Grist.
- Create Grist records for each new Instagram story mention.
- Schedule Instagram posts based on data in your Grist sheets.
- Generate performance reports from aggregated Instagram data.
How secure is my Instagram for Business data within Latenode?
Latenode employs enterprise-grade security. Your data is encrypted in transit and at rest, ensuring confidentiality and integrity throughout your automations.
Are there any limitations to the Instagram for Business and Grist integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Instagram for Business API apply.
- Historical data retrieval from Instagram is subject to API availability.
- Grist's row limits may affect large-scale data synchronization.