How to connect Instagram for Business and Wave
Create a New Scenario to Connect Instagram for Business and Wave
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Wave will be your first step. To do this, click "Choose an app," find Instagram for Business or Wave, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Wave Node
Next, click the plus (+) icon on the Instagram for Business node, select Wave from the list of available apps, and choose the action you need from the list of nodes within Wave.

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Authenticate Wave
Now, click the Wave node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Wave settings. Authentication allows you to use Wave through Latenode.
Configure the Instagram for Business and Wave Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Wave Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Instagram for Business, Wave, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Wave integration works as expected. Depending on your setup, data should flow between Instagram for Business and Wave (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Wave
Wave + Slack: When a new invoice is created in Wave, a message is automatically sent to a designated Slack channel with the invoice details, keeping the team informed about new transactions.
Wave + Instagram for Business + Google Sheets: When a new invoice is created in Wave, the data is added to a Google Sheets spreadsheet. This enables you to track sales data related to your Instagram for Business campaigns and measure their ROI.
Instagram for Business and Wave integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Wave
Use Wave in Latenode to automate payment reminders and subscription management. Connect Wave to your CRM or database to trigger personalized emails or SMS based on payment status. Latenode’s visual editor makes it simple to build complex billing workflows and handle edge cases without code, ensuring timely payments and reducing churn.
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See how Latenode works
FAQ Instagram for Business and Wave
How can I connect my Instagram for Business account to Wave using Latenode?
To connect your Instagram for Business account to Wave on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Wave accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automate invoice creation for Instagram ad revenue?
Yes, you can! Latenode’s visual editor lets you create automated workflows to instantly generate Wave invoices for each Instagram for Business ad campaign based on performance data. Save time and reduce errors.
What types of tasks can I perform by integrating Instagram for Business with Wave?
Integrating Instagram for Business with Wave allows you to perform various tasks, including:
- Create Wave invoices for sponsored Instagram content.
- Track Instagram ad spend versus Wave budget.
- Update Wave with new Instagram follower counts.
- Automatically generate financial reports from Instagram data.
- Sync Instagram sales data with Wave accounting.
HowsecureisInstagramforBusinessdataonLatenode?
Latenode employs robust security measures, including encryption and secure data handling, to ensure your Instagram for Business data is protected throughout the integration process.
Are there any limitations to the Instagram for Business and Wave integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data transfer may be limited to recent transactions.
- Custom field mapping may require JavaScript coding.
- Complex workflows with many steps may impact performance.