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Automatically update your Google Business Profile with insights from Intercom conversations, ensuring consistent and accurate information. Latenode's visual editor and affordable execution pricing simplify complex updates, freeing your team to focus on high-impact customer engagement.
Connect Intercom and Google Business Profile in minutes with Latenode.
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Create a New Scenario to Connect Intercom and Google Business Profile
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Intercom, triggered by another scenario, or executed manually (for testing purposes). In most cases, Intercom or Google Business Profile will be your first step. To do this, click "Choose an app," find Intercom or Google Business Profile, and select the appropriate trigger to start the scenario.
Add the Intercom Node
Select the Intercom node from the app selection panel on the right.
Intercom
Configure the Intercom
Click on the Intercom node to configure it. You can modify the Intercom URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Business Profile Node
Next, click the plus (+) icon on the Intercom node, select Google Business Profile from the list of available apps, and choose the action you need from the list of nodes within Google Business Profile.
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Google Business Profile
Authenticate Google Business Profile
Now, click the Google Business Profile node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Business Profile settings. Authentication allows you to use Google Business Profile through Latenode.
Configure the Intercom and Google Business Profile Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Intercom and Google Business Profile Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Google Business Profile
Trigger on Webhook
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Intercom
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Intercom, Google Business Profile, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Intercom and Google Business Profile integration works as expected. Depending on your setup, data should flow between Intercom and Google Business Profile (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Intercom + Google Business Profile + Slack: When a new conversation starts in Intercom, the flow checks if the message contains questions about store hours. If it does, it retrieves information from Google Business Profile (assuming there's a way to abstractly represent this, though a direct action isn't available) and sends an alert to a Slack channel.
Google Business Profile + Intercom + Zendesk: When a new review is added or updated on Google Business Profile, the sentiment of the review is analyzed (assuming sentiment analysis capability exists outside of these apps, since none are directly supported). If the review is negative, a new Zendesk ticket is created, and a follow-up message is sent in Intercom to the reviewer (if contact info is available). If no contact info is available then the Intercom message is not sent.
About Intercom
Integrate Intercom with Latenode to automate customer support and engagement. Trigger workflows based on Intercom events to update CRMs, send personalized emails, or escalate issues. Latenode’s visual editor and flexible logic let you build custom support automation that adapts to your business needs, without complex coding or per-step fees.
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About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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How can I connect my Intercom account to Google Business Profile using Latenode?
To connect your Intercom account to Google Business Profile on Latenode, follow these steps:
Can I trigger Intercom chats from Google Business Profile reviews?
Yes, you can! Latenode's AI-powered sentiment analysis identifies negative reviews, instantly triggering an Intercom chat for proactive support. Resolve issues faster and improve customer satisfaction.
What types of tasks can I perform by integrating Intercom with Google Business Profile?
Integrating Intercom with Google Business Profile allows you to perform various tasks, including:
How easily can I scale Intercom automations using Latenode?
Latenode's serverless architecture and robust error handling ensure seamless scaling. Focus on building, not infrastructure, as your Intercom usage grows.
Are there any limitations to the Intercom and Google Business Profile integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: