How to connect Klaviyo and Instantly
Create a New Scenario to Connect Klaviyo and Instantly
In the workspace, click the โCreate New Scenarioโ button.

Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Klaviyo, triggered by another scenario, or executed manually (for testing purposes). In most cases, Klaviyo or Instantly will be your first step. To do this, click "Choose an app," find Klaviyo or Instantly, and select the appropriate trigger to start the scenario.

Add the Klaviyo Node
Select the Klaviyo node from the app selection panel on the right.


Klaviyo

Add the Instantly Node
Next, click the plus (+) icon on the Klaviyo node, select Instantly from the list of available apps, and choose the action you need from the list of nodes within Instantly.


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Authenticate Instantly
Now, click the Instantly node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Instantly settings. Authentication allows you to use Instantly through Latenode.
Configure the Klaviyo and Instantly Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Klaviyo and Instantly Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that donโt require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Instantly
Trigger on Webhook
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Klaviyo
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Webhook response

Save and Activate the Scenario
After configuring Klaviyo, Instantly, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the Klaviyo and Instantly integration works as expected. Depending on your setup, data should flow between Klaviyo and Instantly (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Klaviyo and Instantly
Klaviyo + Instantly + Google Sheets: When a new campaign is created in Klaviyo, the campaign data is fetched and used to search for corresponding leads in Instantly. The results of the Instantly search (number of leads found, campaign status etc.) are then added as a new row in a Google Sheet for unified reporting.
Klaviyo + Instantly + Slack: When a profile is added to a specific list in Klaviyo (e.g., a 'customer' list), Instantly searches for leads with matching email addresses. If found, those leads are added to the Instantly block list. A Slack notification is then sent to the team, informing them about the blocked leads.
Klaviyo and Instantly integration alternatives

About Klaviyo
Use Klaviyo in Latenode to automate email marketing based on real-time triggers. Sync customer data, personalize campaigns, and track results within automated workflows. Connect Klaviyo to other apps like CRMs or payment gateways. Run automations without per-step cost limits, scale email personalization, and use AI to improve campaign targeting.
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About Instantly
Use Instantly in Latenode to automate email outreach at scale. Connect Instantly to your CRM, database, or lead sources and build automated sequences based on triggers. Enrich data and route responses using Latenode's visual editor and JS node for custom logic โ all without per-step pricing limits.
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See how Latenode works
FAQ Klaviyo and Instantly
How can I connect my Klaviyo account to Instantly using Latenode?
To connect your Klaviyo account to Instantly on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Klaviyo and click on "Connect".
- Authenticate your Klaviyo and Instantly accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger email sequences from new Instantly lead activity?
Yes, you can! Latenode allows you to trigger personalized Klaviyo email sequences based on Instantly lead actions, enhancing engagement with timely follow-ups. Leverage our visual builder for advanced logic.
What types of tasks can I perform by integrating Klaviyo with Instantly?
Integrating Klaviyo with Instantly allows you to perform various tasks, including:
- Automatically adding new Instantly leads to Klaviyo email lists.
- Triggering Klaviyo email flows based on Instantly campaign performance.
- Updating Klaviyo profiles with data collected from Instantly campaigns.
- Segmenting Klaviyo audiences based on Instantly engagement metrics.
- Creating personalized email campaigns informed by Instantly lead scoring.
HowdoIhandlelargeInstantlylistsinKlaviyawithLatenode?
Latenode's efficient data handling ensures seamless import/export. Use our no-code blocks or scale with JavaScript for large lists. Maintain data integrity and avoid bottlenecks.
Are there any limitations to the Klaviyo and Instantly integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization might experience minor delays depending on API rate limits.
- Extremely complex workflows may require optimization for peak performance.
- Advanced Instantly features might need custom JavaScript blocks for full support.