How to connect LeadMagic and Grist
Create a New Scenario to Connect LeadMagic and Grist
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a LeadMagic, triggered by another scenario, or executed manually (for testing purposes). In most cases, LeadMagic or Grist will be your first step. To do this, click "Choose an app," find LeadMagic or Grist, and select the appropriate trigger to start the scenario.

Add the LeadMagic Node
Select the LeadMagic node from the app selection panel on the right.

LeadMagic
Configure the LeadMagic
Click on the LeadMagic node to configure it. You can modify the LeadMagic URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Grist Node
Next, click the plus (+) icon on the LeadMagic node, select Grist from the list of available apps, and choose the action you need from the list of nodes within Grist.

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Authenticate Grist
Now, click the Grist node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Grist settings. Authentication allows you to use Grist through Latenode.
Configure the LeadMagic and Grist Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the LeadMagic and Grist Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Grist
Trigger on Webhook
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LeadMagic
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring LeadMagic, Grist, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the LeadMagic and Grist integration works as expected. Depending on your setup, data should flow between LeadMagic and Grist (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect LeadMagic and Grist
LeadMagic + Grist + Slack: When a new lead is identified in LeadMagic, their information is added as a new record in a specified Grist sheet. Subsequently, a notification is sent to a designated Slack channel to alert the sales team about the new lead.
Grist + LeadMagic + Google Sheets: When a lead's status is updated in a Grist sheet, LeadMagic refines targeting based on the updated status and logs these changes, including the refined targeting actions, into a designated Google Sheet for tracking and analysis.
LeadMagic and Grist integration alternatives
About LeadMagic
Use LeadMagic inside Latenode to automate lead generation and outreach. Qualify leads, enrich data, and trigger personalized follow-ups based on behavior. Latenode’s visual editor makes it easy to build complex workflows, scale your outreach, and connect to other tools without code.
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About Grist
Use Grist in Latenode to build custom data dashboards and manage complex data sets within your automation workflows. Trigger flows based on Grist updates, or write data back to Grist after processing. Add custom logic with JavaScript and scale without per-step fees, creating powerful data-driven automations.
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FAQ LeadMagic and Grist
How can I connect my LeadMagic account to Grist using Latenode?
To connect your LeadMagic account to Grist on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select LeadMagic and click on "Connect".
- Authenticate your LeadMagic and Grist accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Grist records from new LeadMagic leads?
Yes, you can! Latenode's visual editor makes it easy to automate lead capture. Trigger workflows upon new leads and instantly populate Grist with the data.
What types of tasks can I perform by integrating LeadMagic with Grist?
Integrating LeadMagic with Grist allows you to perform various tasks, including:
- Automatically creating new Grist records from qualified LeadMagic leads.
- Updating existing Grist records when LeadMagic lead status changes.
- Adding notes from LeadMagic interactions to corresponding Grist records.
- Syncing lead contact information between LeadMagic and Grist in real-time.
- Triggering personalized email sequences based on Grist data insights.
Can I use JavaScript to transform LeadMagic data before it enters Grist?
Yes! Latenode lets you use JavaScript to manipulate LeadMagic data, ensuring it perfectly matches your Grist schema for seamless integration.
Are there any limitations to the LeadMagic and Grist integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require advanced JavaScript knowledge.
- Rate limits of the LeadMagic and Grist APIs apply.
- Initial setup requires mapping fields between LeadMagic and Grist.